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INTERACTION DESIGN PRINCIPLES FOR INTERACTIVE ...

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Pages that appear in series, one after the other, are likely to be more familiar<br />

to viewers than scrolling pages<br />

Avoid PC or internet navigation devices like drop-down menus<br />

Avoid having too many planes of navigation<br />

Source: Gawlinski, 2003.<br />

4.7.1 Future Design Challenges<br />

In the next generation of iTV design, convergence – both in terms of functionality<br />

and actual devices – will be the key trend. For example, MCE 2005 already combines<br />

many of the platform functionalities I describe in chapter two into a single platform. In<br />

the near future, there will likely be three primary screens on which iTV applications will<br />

reside: HDTV television screens, computer monitors, and mobile devices. Moreover, in<br />

order to reach the as many users as possible, each application will most likely have a<br />

version that is accessible on all three platforms. Many of the most recent prototypes at the<br />

AFI eTV Workshop, produced for entertainment, reality, and even documentary genres,<br />

have incorporated mobile enhancements into their designs. ITV interaction will need to<br />

be designed so that they offer a consistent experience but translate well to all three<br />

platforms. This means, at the outset, designing for a 16:9 ratio, a 4:3 ratio, and a host of<br />

miscellaneous ratios depending on the target mobile devices.<br />

To date, there are no design specifications in place for mobile platforms. Mobile<br />

devices such as 3G cellular phones and the Sony PSP have very different affordances<br />

from the television and the Web, and have a different model of interaction altogether. For<br />

example, instead of a ten foot or even two foot interface, mobile devices have a one foot<br />

interface. More importantly, the portability of these devices will enable users to access<br />

iTV content away from their homes or any other stationary places. Wireless networking<br />

112

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