FELIPE NÜSSLI ÁLVARES PROPOSIÇÃO DE UM ... - PRO - USP

ABSTRACT
The aim of this study is to solve the problem of the absence of a managerial
information system to consolidate and, therefore, better control the domestic financial
trades executed by the Products and Services area employees of the Wealth
Management Department of the financial institution UBS Pactual. The strategic role
played by Information Technology (IT) as its effectiveness in the organization are
measured as a subside in building a theoretical reference frame to help indicating
alternatives to solve the identified problem. A product that could solve such a
problem not only in an operational way, but also with holistic considerations is the
unfolded aim of this study. In order to obtain a wide pool of points of view, a
pluralistic research is carried out in a way that general concepts of IT and competitive
strategy are considered. The available literature on the strategic role of IT, strategic
management of IT and IT effectiveness analysis are revisited. In this scope, the
MAN/TI-2 method is put to use to analyze the IT in the studied organization and to
subside a following MAVE/TI analyze. In the MAVE/TI method, the AHP technique is
used to select the best proposed alternative to solve the identified problem. The
default process Praxis 2.0 is also put to use to propose a specification and to specify
the requisites of the chosen alternative. This study also weighs the constraints of the
employed methods and discuss the acquired results, besides commenting on the
implementation of the proposed solution.
Keywords: Information Technology. Managerial Information Systems. Software
Engineering.