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1996 Swinburne Higher Education Handbook

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To introduce the major concepts and issues involved in<br />

the development of a corporate plan and to develop the<br />

role of modelling together with the decision making<br />

process in the formulation of such a plan.<br />

To allow participants, via a project within a particular<br />

industry, to experience the process of corporate<br />

planning - from the critical generation of the various<br />

forecasts through to the final implementation.<br />

To develop, from the corporate plan, a series of lower<br />

level plans e.g. product development plan, capital<br />

budgeting plan, using applicable database sources and<br />

relevant forecasting methodologies.<br />

Content<br />

Corporate planning, the basics;<br />

analysis of current position, development of corporate<br />

goals/objectives, determination and analysis of<br />

corporate strategies, development of corporate plan<br />

through selection of appropriate strategies, integration plan<br />

for planning subsets;<br />

information requirements;<br />

management information systems concepts, data base<br />

implications, data sources, historic and projections,<br />

environmental considerations;<br />

application areas;<br />

market analysis, financial modelling, budgeting and<br />

technological implications.<br />

Recommended reading<br />

set text. A selection of readings from the reference material.<br />

BC701 Accounting for Management<br />

2 boun per week Hawthorn Prerequisite: nil<br />

Assessment: assignments, presentations, tests<br />

A subject in the Master of Business Administration<br />

Objectives<br />

The aim of this subject is to develop the student's ability to<br />

effectively use accounting information in the management of a<br />

business.<br />

More specific objectives include:<br />

developing a framework of key concepts necessary for<br />

the interpretation and use of accounting information;<br />

developing the student's ability to identify and use<br />

relevant information for particular management<br />

functions and tasks;<br />

developing the student's understanding of how<br />

accounting information requirements vary with the<br />

nature of the business.<br />

This subject will be designed and taught so as to incorporate<br />

the MBA's emphasis on the places of innovation, technology<br />

and internationalism in business, and will link closely with<br />

other subjects in the MBA.<br />

Content<br />

The outline of content below contains both a general<br />

outline of content, which can be applied to any<br />

organisation, and an indication of how this content will be<br />

related to organisations influenced by the themes of<br />

technology, innovation and internationalism that underlie<br />

the MBA program.<br />

General outline of content:<br />

introduction to the role of accounting in management<br />

and key concepts needed for an understanding of that<br />

role - cash flow, revenue, expenses, income, assets,<br />

liabilities, accounting reports and financial statements;<br />

. assessing performance - analysing profitability,<br />

liquidity and lfaeverage and their relationship to the<br />

nature of the business;<br />

cash flow analysis;<br />

costing, budgeting and control;<br />

information and decision making;<br />

management accounting and the new manufacturing<br />

environment.<br />

Recommended reading<br />

Emrnanuel, C. and Otley, D. Accounting for Management Control.<br />

Berkshire, Van Nostrand Reinhold, 1985<br />

Higgins, R.C. Analysis for Financial Management. 3rd edn,<br />

Homewood, Illinois, Irwin, 1992<br />

Hoggett, J.R. and Edwards, L. Accounting in Australia. 2nd edn,<br />

rev. and updated, Brisbane, Wiley, 1992<br />

Horngren, C.T. and Foster, G. Cost Accounting: A Managerial<br />

Emphasis. 7th edn, Englewood Cliffs, N.J., Prentice Hall, 1991<br />

Johnson, H.T. and Kaplan, R.S. Relevance Lost: Be Rise and Fall<br />

of Management Accounting. Boston, Mass., Harvard Business<br />

School Press, 1991<br />

Lee, John Y. Managerial Accounting Changes for the 1990%<br />

Reading, Mass., Addison-Wesley, 1987<br />

BE1 10 Microeconomics<br />

3 hours per week Hawtborn/Mooroolbark (semester I)<br />

Prerequisite: nil Assessment: examination assignment<br />

A subject in the Bachelor of Business<br />

Objectives<br />

To introduce key microeconomic concepts and to encourage<br />

and assist students to apply economic reasoning to issues<br />

facing business, government and consumers.<br />

Content<br />

This subject introduces students to microeconomic concepts<br />

and their application within the framework of the<br />

Australian economy. The course commences with an<br />

examination of the role of the market in allocating resources<br />

and distributing output. This is followed by an examination<br />

of the firm's production, costs and revenues in a variety of<br />

market structures. The significance of microeconomic<br />

concepts for both business and government policy is<br />

emphasised throughout.<br />

Recommended reading<br />

Jackson, J., McIver, R., and McConnell, C.R., Microeconomics,<br />

4th edn, Sydney, McGraw-Hill, 1994<br />

Terry, C. and Forde, K. Microeconomics: An Introduction for<br />

Australian Students, 3rd edn, Sydney, Prentice Hall, 1992<br />

Waud, R.N. et al. Economics, 2nd Australian edn, Artarmon,<br />

N.S. W., Harper <strong>Education</strong>al, 1992

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