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1996 Swinburne Higher Education Handbook

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B1721 lnternational Trade and Finance<br />

2 hours per week .e Hawthorn .e Prerequistite: BI601<br />

Foundations of International Business Assessment: to be<br />

advised<br />

A subject in the Masters of International Business<br />

Credit may be given for a comparable unit completed at an<br />

appropriate academic level.<br />

Objectives<br />

The intention in this unit is to provide students with the<br />

theoretical and analytical skills necessary for the<br />

understanding and evaluation of international financial<br />

issues which are of importance to the Australian<br />

business community and government and specifically:<br />

to provide an understanding of the nature and<br />

significance of international trade to the Australian<br />

economy;<br />

to increase awareness of current international trade<br />

issues of importance to the Australian business<br />

community and government;<br />

to equip students to appreciate and evaluate the ways in<br />

which government and business can improve Australia's<br />

international competitiveness; and<br />

to provide the practical skills necessary to pursue that<br />

competitiveness.<br />

Content<br />

This unit provides an applied study of international finance<br />

and trade and how it is arranged with special reference to<br />

Australia. Topics covered include:-<br />

Australia's external position (balance of payments -<br />

concepts, trends and outlook, external debt, foreign<br />

exchange markets, exchange rate determination, fixed versus<br />

floating exchange rate mechanisms, foreign exchange risk<br />

management); the international financial system (events<br />

since 1945, international financial centres, current outlook<br />

and problems); the basis of international trade (gains from<br />

trade, explanations of trade Australia's trade<br />

pattern (trade restrictions, arguments for protection, costs of<br />

protection, policy instruments); trade, growth and economic<br />

development (regional integration, GATT); policies relating<br />

to trade and growth (Australia's trade and industry policies,<br />

past approaches to industry assistance, current issues and<br />

problems); . . improving Australia's international<br />

competitiveness.<br />

Recommended reading<br />

To be advised.<br />

B1722 lnternational Marketing Research<br />

3 hours per week Hawthorn Prerequistite: B1602<br />

International Marketing and an understanding of<br />

undergraduate level statistical methods. Assessment:<br />

(i)Cornputer tasks (ii)An assignment (iii) Final examination.<br />

A subject in the Masters of International Business<br />

Credit may be granted for equivalent work at an appropriate<br />

academic level.<br />

0 bjectives<br />

provide the environmental context in which<br />

international marketing research is conducted, including<br />

consideration of the marketing, government, legal,<br />

economic, structural, information technology and the<br />

socio-cultural environment;<br />

demonstrate how and where sources of information can<br />

be obtained in relation to international markets;<br />

expose course participants to a range of data sources,<br />

both print and electronic which are essential for<br />

marketing research;<br />

provide course participants with an understanding of,<br />

and some experience in using, statistical, demographic,<br />

geo-demographic and computer aided telephone<br />

interviewing and telemarketing software; and<br />

to provide the technical skills necessary for planning,<br />

executing and reporting marketing researching<br />

conducted using either quantitative or qualitative<br />

methods.<br />

Content<br />

Problem definition; data sources and the review of related<br />

literature; international demographic trends; research<br />

designs; data analysis and interpretation; preparing written<br />

and oral reports.<br />

Recommended reading<br />

Malhotra, N.K., Marketing Research: An Applied Orientation.<br />

Englewood Cliffs, N.J., Prentice-Hall, Inc. 1993<br />

B181 l lnternational Financial<br />

Management<br />

3 hours per week Hawthorn Prerequistite: Nil; though a<br />

basic understanding of the Accounting discipline is assumed.<br />

ie. balance sheet, profit and loss, cash flow statements, ratio<br />

analysis. Students without this knowledge may be required to<br />

undertake an additional bndging unit in this area.<br />

Assessment: Assignments and examination.<br />

A subject in the Masters of International Business<br />

Credit may be given for a comparable unit completed at an<br />

appropriate academic level.<br />

0 bjectives<br />

The current push is for Australian businesses to think<br />

and trade in an international dimension. There are<br />

aspects of managing business finance which must be<br />

considered and applied by any business operating<br />

internationally, whether large or small. This unit is<br />

designed to facilitate students' appreciation of the<br />

difficulties and benefits of operating internationally,<br />

from a financial viewpoint. To achieve this, the<br />

objectives of this subject are for students to:<br />

gain a conceptual and practical framework within which<br />

the key financial decisions of a company operating<br />

internationally can be analysed;<br />

gain an understanding of the use of the financial analysis<br />

techniques appropriate in solving international financial<br />

problems and how to apply them;<br />

understand the principles of asset and liability

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