Informationsinfrastrukturen im Wandel. Changing ... - DINI

Steffi Engert, Uwe Blotevogel 283
I. Optimise support for research, study and teaching by providing
innovative and sustainable products and services and to focus
products and service consistentlly on the vision and strategy of
the E-University
II. To divide clearly the responsibilities of central and decentral
levels
III. To improve cost-benefit ratios by raising awareness of staff and
management, introducing more rational methods of work and
financial management, but also by opening up alternative sources
of income (sales of services, PublicPrivatePartnerships, successful
bids on funded projects) and by introducing contract management.
IV. Professionalise marketing, PR activities, sales and internal communication.
These activities are shown in their context in the following diagram:
This displays the combination of a wide range of permanent infrastuctural
and service tasks with overarching and projects tasks.