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Tobacco and Public Health - TCSC Indonesia

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680<br />

A BRIEF HISTORY OF LEGISLATION TO CONTROL THE TOBACCO EPIDEMIC<br />

The Finnish Committee concluded that unless the real price of cigarettes is raised<br />

<strong>and</strong> unless the price is raised repeatedly <strong>and</strong> keeps pace with inflation, there will<br />

be no decline in smoking (Finl<strong>and</strong>, Advisory Committee on <strong>Health</strong> Education<br />

1985).<br />

Contributing to the movement for stronger legislation was the support of international<br />

bodies that had joined WHO in calling for restrictions on promotion of tobacco.<br />

In 1972, the Nordic Council of Ministers had recommended to its members—<br />

Denmark, Finl<strong>and</strong>, Icel<strong>and</strong>, Norway, <strong>and</strong> Sweden—that cigarette advertising be<br />

banned <strong>and</strong> public information campaigns on the dangers of tobacco be launched,<br />

with special attention to preventing smoking by young people (Nordic Council of<br />

Ministers 1972). In 1973, the Council of Europe recommended that advertising of<br />

tobacco <strong>and</strong> alcohol in newspapers, on television <strong>and</strong> radio, <strong>and</strong> in theatres be banned<br />

(Council of Europe 1973). The movement for regional action continued. In 1986, the<br />

Council of the European Communities, in adopting a program of action against cancer,<br />

called for development of measures to limit <strong>and</strong> reduce the use of tobacco as a first<br />

priority (Council of the European Communities 1986). Following up on this resolution,<br />

in 1989 the Council of Ministers of <strong>Health</strong> of the Member States of the European<br />

Community urged Member States to ban smoking in public places <strong>and</strong> public transport<br />

(Council of the European Communities 1989). A historic but failed advance<br />

occurred in July 1988 when the European Parliament voted to ban all tobacco advertising<br />

<strong>and</strong> sponsorship in the 15 countries of the European Union, effective 2006, but on<br />

5 October 2000 the Court of Justice of the European Community annulled this directive<br />

(Federal Republic of Germany vs. European Parliament <strong>and</strong> Council of the European<br />

Union 2000).<br />

The greatest breakthrough in achieving the international cooperation that<br />

WHO had long sought was the decision of major specialized agencies of the<br />

United Nations—principally the Food <strong>and</strong> Agriculture Organization <strong>and</strong> the<br />

World Bank—to throw their influence behind programs of tobacco control. In 1979,<br />

the Food <strong>and</strong> Agriculture Organization, which in the past had actively promoted<br />

tobacco production, adopted a policy of encouraging tobacco cultivation only ‘in such<br />

cases where overriding economic considerations so warrant’ (Cunningham 1996).<br />

In 1991, the World Bank adopted a clear policy against support of tobacco production<br />

<strong>and</strong> in favor of tobacco control. Its policy consists of the following five<br />

measures:<br />

1. The Bank’s activities in the health sector discourage the use of tobacco products.<br />

2. The Bank does not lend directly for, invest in, or guarantee investment or loans for<br />

tobacco production, processing, or marketing. In a few countries heavily dependent<br />

on tobacco as a source of income, the Bank aims to help these countries diversify<br />

away from tobacco.<br />

3. The bank does not generally lend indirectly to tobacco production activities.

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