EXPORT-ORIENTED MANAGEMENT - IMC Fachhochschule Krems

strategy that can be recognized in every real-life strategic problem situation. They can be
generally defined as:
� Strategy Process
� Strategy Content
� Strategy Context
It must be emphasized that process, content and context are not the ‗elements‘ of
strategic management, but its ‗dimensions‘. Elements can be taken apart and examined
in isolation, but this is not the case with the strongly interrelated aspects process,
content and context. Strategic phenomena can be examined from a process, content or
context perspective, as one could look at a box's length, width and height, dependent on
where one stands. The exclusive use of any of the three angles gives only a limited view
of the object under investigation. To obtain ‗depth‘ of understanding of strategy, it is
therefore necessary to merge the process, content and context angles into a three
dimensional view of strategic management. This course takes such a three dimensional
view of strategic management, by paying equal attention to each dimension. In this way,
all essential topics in the area of strategic management are covered.
Literature
Any slides, hand-outs, copies delivered/distributed by the lecturer
De Wit, Bob, and Ron Meyer (2010). Strategy - Process, Content, Context: An
International Perspective. 4th edition. London: Thomson Learning.
Additional literature:
Hitt, M. A., Ireland, R. D., Hoskisson, R. E. (2009). The Management of Stratety:
Concepts and Cases. 8th edition. Nashville: South-Western.
Mintzberg, Henry, Ahlstrand, Bruce, and Lampel, Joseph (2009). Strategy Safari. 2 nd
edition. London: Pearson.
Teaching Methods
The contents of the course will be a combination of
� Lectures (based on slides), presented by and discussed with the instructor
� Self and group study sections and case study assignments.
� Quizzes
Method of Evaluation
Case study assignment and written exam
Corporate Governance & International Conduct (FT+PT)
Semester Hours per week Subject code ECTS
Fall 1 CGIC 2
Learning Outcomes / Course Objectives
To convey to the student what corporate governance is and how it developed over the
few years. In particular recent developments and legal provisions that every company
will have to observe.
Upon completion of the course, students will be able to:
� Understand the role and nature of corporate governance
� Discuss and illustrate the importance of corporate governance
� Identify and describe and main stakeholders of corporate governance
� Understand the key theoretical issues in the study of corporate governance
� Distinguish between various approaches to the subject
� Analyse the contexts, both endogenous and exogenous, that underpin and
contribute to corporate governance structures locally and internationally
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