EXPORT-ORIENTED MANAGEMENT - IMC Fachhochschule Krems

Learning Outcomes / Course Objectives
The course consists of two sections:
� Section 1: China
� Section 2: U.S.A.
Upon completion of the course students should:
� Section 1: receive a comprehensive overview on contemporary China.
� Section 2:
o see globalization in its historical perspective
o understand the U.S.A. as a developing system of regional international
trading units more than as a nation-state
o name and describe the forces that lead to sustainable regional
development
o apply these regional dynamics to any region in the world
o strengthen analytical/research skills, enhance communication skills,
stimulate creative thinking
Prerequisites / Level
Economic Areas I+II
Course Description
Section 1:
Lecture includes introduction into recent history of China. Important and promising
Chinese economic centres and hubs, their strengths and weaknesses are mentioned.
Insight to relevant industrial sectors is presented. Major companies are introduced.
Legislation for international corporations and foreign invested enterprises is explained.
Labour law and experiences of the lecturer in personnel management in China is given.
IPR issues and product pirating is discussed as well as China´s achievement in hightechnology
businesses and research.
Section 2:
Lecture includes a brief history of globalization and the U.S.A. followed by an analysis of
the new dynamics of regionalism and the paradox of increasing globalization and greater
regionalization. The analysis concludes with the interplay between demand (corporate
performance) and supply (community or region's health).
Literature
Lecture slides
Teaching Methods
Section 1: teacher-centred lecturing is spiced with a story telling portion and discussion
of latest China-related news. No group work.
Section 2: formal lectures will be followed by seminar type discussions and then student
presentations.
Evaluation
Section 1: final written exam
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