Chapter 2 - P rogramme 1 - Department of Defence

| Chapter 2 - Programme 1: Administration |
Outputs
Annual Report FY 2007 - 2008
| Department of Defence |
Details of outputs of the Religious Services Division are shown in Table 2.28.
Table 2.28 Religious Services Division Outputs for FY 2007/08
Output Performance Measure Target Achievement
Religious policy advice and Religious policy advice and All policy on Chaplain Service 100 % achieved.
chaplain capability and service
for the SANDF
chaplain capability and service
for the SANDF
in the DOD updated The reviewed policy was
handed over to CPP during
August 2007. Strong liaison
developed in SADC. Spiritual
care to DOD members
rendered professionally.
Details in overview.
Relationship with Religious
Bodies and Advisory Boards
(RAB)
SUBPROGRAMME CORPORATE
COMMUNICATION
Overview
Defence Corporate Communication (DCC)
managed to achieve most of its outputs and
objectives according to plan in FY 2007/08. DCC
is continuing with the challenge of increasing and
improving its corporate communication efforts
in order to ensure stronger public awareness,
understanding and support for Defence, with the
focus on supporting operations in the Region and
on the African Continent. DCC succeeded in the
alignment and integration of communication with
the Government Communication and Information
System (GCIS), the Ministry of Defence and the
Services and Divisions, by means of proactive and
joint strategic planning.
There were a number of key achievements that
enhanced the output of the Division. The chief
executives of 40 top companies in the RSA were
briefed on the need to support the Reserve Force
Service. The broadcasting of radio and television
commercials in support of the HR Strategy 2010
and the “Employer of Choice” marketing campaign
was extremely well received. These broadcasts also
coincided with the National Youth Day celebrations.
The production process of the television commercial
was also covered in an international audiovisual
magazine, AV Specialist, during July and August
as well as on the magazine’s website. Corporate
78
Good covenantal relationship
through regular yearly
meetings with RAB and
visits to faith groups and
denominations
100 % achieved.
Two meetings were held
and there is a constructive
relationship between the
Chaplain Services and
religious groupings of all
major religions in South
Africa.
Communication participated in the Soweto Festival
over the period 27 to 30 September 2007 and
was awarded the trophy for the best of the large
exhibitions. Directorate Corporate Communication
also arranged the very successful Nkungumathe youth
visit to the SANDF units in northern KwaZulu-
Natal over the period 26 to 28 November 2007.
On another occasion, Defence TV was awarded the
National Government Communicators’ Ubungcweti
Award during the GCIS annual awards ceremony.
The Defence entries included the productions on
peace support operations and the recruitment
(“Employer of Choice”) advertisements. This event
also provided an excellent opportunity for the
DOD to profile its role in peace missions and its
support of Government programmes in terms of
job creation and skills development.
The favorable media coverage received on the
rejuvenation and re-equipping of the SANDF is
gradually positioning the SANDF as the employer
of choice for the youth of our country, i.e. to provide
skilled and trained personnel for Peace Support
Operations and to contribute to achievements with
regard to the role of the SANDF in ensuring peace
and stability in the Region. It furthermore profiles
the SANDF as an instrument of Government in its
commitment to service delivery and improving the
lives of all South Africans.
The strategic function of Defence Corporate
Communication is an integral part of the capabilities
of the DOD – to support management processes