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orientation culture because this indicator is 20. Swedish people respect and observe their
traditions and customs and are not prone to save money or have quick results.
Figure 4 provides the total indicator values of the USA, Japan and Sweden based on the
Hofstede's dimension indicators criteria.
Figure 4. The Hofstede's criteria for USA, Japan and Sweden.
The provided data shows that Japanese are prone to extremes to the greatest extent, since
three indicators out of five are around 100, uncertainty avoidance- 92, male – female
dimension - 95 and long-term – short-term orientation - 80, while according to the data of the
USA, – individualism – collectivism dimension is 91, while in Sweden the highest indicator is also
individualism – collectivism – 71, other indicators are lower than 50.
Figure 5 provides Hofstede's criteria for Lithuania, which are estimated according to the
Hofstede Centre data.
Figure 5. Hofstede's criteria for Lithuania.
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