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of the entrepreneur are these: ability to take the lead, self-sufficiency, innovative skills,
creativeness, enthusiasm, push, persistence, be a leader, overcome cumbers and
communicativeness.
Traditionally, creativity is not only linked to the arts and culture, but also to inventions,
which belong to the field of research, industry, manufacturing, commerce, management of
organizations. These definitions are used in different ways: creativity applies not only to the
creators in the sphere of art or literature, but also for entrepreneurs and managers, who are
flexible, independent, who are able to adapt and take initiative.
Creativity is the complex of personal characteristics, allowing achieve original, socially
relevant results. This is the mental and social process consisting of the generation of new
ideas and concepts or new relationship and interaction of the known ideas and concepts [5].
Traditional concept of creativity is related not only with art and culture but also with
inventions and discoveries, as well as business development and management. Encyclopedia
of Creativity distinguishes the following types of creative people: adaptors and innovators,
creators of ideas and concepts, who are able to optimize and implement them, inventors,
single introverts and sociable extroverts [4]. There are many types of creativity. Expressive
spontaneity refers to the free development of ideas without worrying about their
usefulness. Technical creativity refers to the creativity based on excellence of the
performance. Creativity of adaptation refers to the innovative adaptation of known things.
Innovative creativity refers to the extension of known principles. Creativity of inventions
refers to the offering of new principles. Creativity can be understood as an improvisation, as
well as a product development in various fields: art, inventing and engineering, science,
management and business of daily life.
Results of the research of entrepreneurship and creativity
Figure 1 shows that 90 percent of respondents think that it is important to develop
entrepreneurship skills. Most students at the Faculty of Arts and Creative Technologies,
Faculty of Economics, Faculty of Business Management and Faculty of Health Care pointed
to the importance of developing of students’ entrepreneurship skills (96.3, 95.1, 94.1 and
94.1 percent). The largest number of the respondents who chose answers “absolutely not
important”, “not important” and “don’t know” was at the Faculty of Electronics and
Informatics (27.3 percent) and Faculty of Agrotechnologies (26.9).
Faculty of Health Care
Faculty of Business Management
Faculty of Pedagogy
Faculty of Arts and Creative Technologies
Faculty of Economics
Faculty of Electronics and Informatics
Faculty of Agrotechnologies
78.2
72.7
73.1
94.1
94.1
96.3
95.1
21.8
27.3
26.9
5.9
5.9
3.7
4.9
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Very important / Important
Absolutely not important / Not important / Don't know
Figure 1. The importance of developing students’ entrepreneurship skills.
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