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Founders at Work.pdf

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Mike Lazaridis 145<br />

your shell and going out and talking to them—looking in the newspapers, looking<br />

in local message boards, talking to different companies, asking if they<br />

needed any work done. Basically, you had to do a little bit of sales.<br />

But wh<strong>at</strong> was interesting was th<strong>at</strong>, in every case, you were able to bring this<br />

experience to bear on a tricky problem th<strong>at</strong> had been there for a while and th<strong>at</strong><br />

you found th<strong>at</strong> you could solve it very elegantly and quickly using wh<strong>at</strong> you’d<br />

learned. Th<strong>at</strong>’s how we got these projects with General Motors and the<br />

N<strong>at</strong>ional Film Board and Kodak, which eventually led to the Emmy Award and<br />

the Technical Oscar.<br />

When you go back, you realize th<strong>at</strong> the exposure you had in high school and<br />

in university was actually preparing you for a decade and two decades out.<br />

We need to make sure th<strong>at</strong> we are allowing students to be exposed to future<br />

technology and not reducing it to current—wh<strong>at</strong> a lot of people would like to<br />

say, “relevant” teaching. Wh<strong>at</strong>’s relevant teaching? Wh<strong>at</strong>’s relevant research?<br />

When I was <strong>at</strong> university, if you went in and started looking <strong>at</strong> wh<strong>at</strong> we were<br />

doing, you would say, “Why don’t you guys get a life and do something relevant?<br />

Wh<strong>at</strong> is this stuff? Nobody’s going to use this.”<br />

When we were there, th<strong>at</strong>’s wh<strong>at</strong> people were thinking. “How many people<br />

are going to have a computer in their house? Wh<strong>at</strong> is this networking stuff? You<br />

are talking about science fiction; you’re not talking about important things.<br />

Why don’t you do something important?” “Important” back then became<br />

“obsolete” very quickly after we left university.<br />

Livingston: Was Doug part of the consulting business?<br />

Lazaridis: Doug was <strong>at</strong> University of Windsor, and we collabor<strong>at</strong>ed. It wasn’t<br />

until I decided to start RIM th<strong>at</strong> I called Doug up and told him wh<strong>at</strong> I wanted<br />

to do and I needed his help. He was up within 2 weeks of th<strong>at</strong> call.<br />

Livingston: Did you have to tell your parents you weren’t finishing school?<br />

Lazaridis: Oh yeah. But wh<strong>at</strong> was actually harder was having to go to the president<br />

of the university and ask for a leave of absence. I had never met him<br />

before. It was quite interesting because he apologized for having to try to dissuade<br />

me from it. After he finished his speech, he wished me the best of luck<br />

and shook my hand with a big smile. I remembered th<strong>at</strong> and, ironically, 20 years<br />

l<strong>at</strong>er he’s one of RIM’s board members.<br />

Livingston: So you start RIM, and you have a $600,000 contract with General<br />

Motors. Wh<strong>at</strong> were you doing?<br />

Lazaridis: One of the things we did was th<strong>at</strong> we listened to wh<strong>at</strong> General<br />

Motors was trying to accomplish. The RFP had been out for over 2 years. We<br />

got a copy of it and looked <strong>at</strong> it, and we recognized a couple things in there th<strong>at</strong><br />

you couldn’t do without some of the st<strong>at</strong>e-of-the-art techniques th<strong>at</strong> we’d<br />

learned <strong>at</strong> university. One was th<strong>at</strong> it was begging for a local area network. So<br />

we had to cre<strong>at</strong>e one, based on wh<strong>at</strong> we remembered.<br />

I went back and talked to some of the teachers there and looked <strong>at</strong> some of<br />

the research th<strong>at</strong> was being done. We had to develop th<strong>at</strong> LAN from scr<strong>at</strong>ch,<br />

but we had to also make sure th<strong>at</strong> it was very rugged, because it had to be used

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