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Founders at Work.pdf

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318 <strong>Founders</strong> <strong>at</strong> <strong>Work</strong><br />

It was pretty hard to write popular applic<strong>at</strong>ions th<strong>at</strong> way though, because<br />

wh<strong>at</strong>ever you built would only work on one kind of computer system. You were<br />

building a system for HP UNIX or Apple Macintosh or maybe Windows, and<br />

each particular brand of computer could talk to each other over the network<br />

and let you edit a document together or let you play a game together. But<br />

because there was no standard oper<strong>at</strong>ing system and no real standard programming<br />

environment, if you built it for the Macintosh, it wouldn’t work for<br />

Windows, or vice versa.<br />

Then the Web came along in the early ’90s and, as soon as I saw it, I said,<br />

“OK, this is how all computer applic<strong>at</strong>ions are going to be built in the future. I<br />

don’t need to write all this custom code to the oper<strong>at</strong>ing system anymore. I’ll<br />

just build something th<strong>at</strong> is specified on the server side, and the user experience<br />

will be rendered by the browser. It will have a simpler user interface, but<br />

it will be guaranteed to work on any kind of computer, and it will survive<br />

changes in oper<strong>at</strong>ing systems.” It pretty much has; I have plenty of web pages<br />

th<strong>at</strong> I built in 1993, and here in 2006 people can still grab them, even though<br />

there have been a lot of changes in computer oper<strong>at</strong>ing systems and software.<br />

I told the professors <strong>at</strong> MIT th<strong>at</strong> all I wanted to work on was Internet applic<strong>at</strong>ions<br />

and they told me I was crazy—th<strong>at</strong> there was no future in it. I decided<br />

th<strong>at</strong>, since they weren’t going to even talk to me about wh<strong>at</strong> I wanted to do, I’d<br />

leave MIT for a summer.<br />

Livingston: You were a gradu<strong>at</strong>e student?<br />

Greenspun: I was a grad student <strong>at</strong> MIT and was doing a combin<strong>at</strong>ion of<br />

research and being a teaching assistant. So I went away for the summer—a<br />

driving trip to Alaska. I wrote a book chapter every week, but really it was a<br />

letter to my friends and family so th<strong>at</strong> I would get interesting email back from<br />

them. I’d email it to my friends and family to spur their thinking and let them<br />

email back to me.<br />

When I got back, I decided th<strong>at</strong> I would stick these emails into HTML and<br />

scan the photos th<strong>at</strong> I had given as a face-to-face slideshow and put them on a<br />

website so th<strong>at</strong> my friends in California could see them.<br />

The book was called Travels with Samantha. Samantha was my old laptop<br />

computer (I was in between dogs <strong>at</strong> the time). This book was pretty popular,<br />

but most of the questions th<strong>at</strong> I got about it had to do with photography. I<br />

thought, “I’ll write up a couple of short tutorials on photography and then<br />

I won’t have to keep emailing answers to these questions one by one. But photography<br />

is open-ended; if you answer three questions, you raise five more. So<br />

I thought I’d build a question and answer forum on my server, and when someone<br />

asked me a question and I answered, it would be a public exchange, and<br />

then the next person who came to my site would see th<strong>at</strong> public exchange, and<br />

if they had a similar question, they wouldn’t post it again.<br />

Pretty quickly I found th<strong>at</strong> one reader would ask a question and then a second<br />

reader would answer it. I wasn’t having to do anything <strong>at</strong> all. Things took on<br />

a life of their own and voila: an online community of photographers was born. I<br />

began to write more and more software to make this community easy to

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