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Founders at Work.pdf

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360 <strong>Founders</strong> <strong>at</strong> <strong>Work</strong><br />

get those ideas, we can produce the products. Because the capital is sort of endless.<br />

Capital is not a problem for us. Even if it was a problem for us, there’s VC.<br />

The real problem is how to deploy th<strong>at</strong> capital to cre<strong>at</strong>e software, and th<strong>at</strong>’s<br />

something th<strong>at</strong> we want to make the machine th<strong>at</strong> is able to do.<br />

Livingston: Wh<strong>at</strong> advice would you give to a programmer who’s thinking about<br />

starting a company?<br />

Spolsky: I’ve got a lot [laughs]: Don’t do it. It’s going to suck. You’re going to<br />

h<strong>at</strong>e it.<br />

Can I steal one from Paul? Don’t start a company unless you can convince<br />

one other person to go along with you. If you don’t have two people (or I would<br />

even say three) th<strong>at</strong> you’ve convinced to devote their lives to doing this, it’s just<br />

going to be a different thing. There are a lot of programmers th<strong>at</strong> are very tent<strong>at</strong>ive<br />

about starting their own companies. There are a lot of working programmers<br />

doing something they h<strong>at</strong>e, with some company th<strong>at</strong> they h<strong>at</strong>e, but they<br />

need money to pay the mortgage. So they figure, “I’ll develop something in my<br />

spare time. I’ll put in 1 hour every night and 2 hours on the weekends and I’ll<br />

start selling it by downloads.” And you say to them, “Who’s your cofounder?”<br />

And they say, “My significant other—husband or wife. My c<strong>at</strong>.”<br />

But because they never really take the leap and quit their job, they can give<br />

up their dream <strong>at</strong> any time. And 99.9 percent of them will actually give up their<br />

dream. If they take the leap, quit their job, go do it full-time—no m<strong>at</strong>ter how<br />

much it sucks—and convince one other person to do the same thing with them,<br />

they’re going to have a much, much higher chance of actually getting somewhere.<br />

Because they either have to succeed or get a job. Sometimes “succeed”<br />

seems like the easier p<strong>at</strong>h than actually getting a job, which is depressing.<br />

So quit your day job. Have one other founder, <strong>at</strong> least. I’d say th<strong>at</strong>’s the minimum<br />

bar to getting anywhere.

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