Expert-Secrets full book

SECTION FOUR
THE FUNNELS
As we move into Section Four, let’s look at how far you’ve come. You’ve started
your own mass movement by identifying your attractive character, creating your
future-based cause, and creating your new opportunity. You’ve learned how to
create belief by telling stories the right way. You’ve built out a sales presentation
that tells your stories in a way that will create intense desire for people to buy in
to your new opportunity. And you’ve learned to create a stack that will cause
them to take action.
The next step is getting the right people to come into a selling environment
where you can deliver your message and encourage people to follow you into
your new opportunity. You do that by creating sales funnels using a software tool
called ClickFunnels and then filling those funnels with qualified prospects.
That’s what this next section is all about. It’s the fuel for your fire. When you
master this piece, you’ll have a constant stream of people to share your message
with.