Expert-Secrets full book

Now at this point you’ve had an emotional connection with the new
opportunity as well as a logical connection. Then, because you believe so much
in what you’re learning, you have a desire to share it with other people. But
unfortunately for you, the first thing you try to do is logically convince everyone
you know about this new idea. You probably expected them to be as excited as
you were, but quickly found out that they were resistant to the new ideas. Has
this ever happened to you?
The problem is that you started to speak a language we call “technobabble”.
One of my friends, Kim Klaver, wrote a book called If My Product’s So Great,
How Come I Can’t Sell It? In it, she identifies technobabble as the #1 sales killer.
We all love our ideas so much. We want people to understand why they
should follow us and use our products and services. But for some reason, as soon
as we try to explain our beliefs to someone, we automatically start to spew the
technobabble we’ve learned, in order to logically convince people to buy. We