Expert-Secrets full book

Recommendations

Info

REFERENCESAbagnale, Frank with Stan Redding. Catch Me If You Can: The True Story of aReal Fake. Broadway Books. 2000.Abraham, Jay. Google Plus. “People are silently begging to be led…” (blog post)November 21, 2011.https://plus.google.com/102305438832315209054/posts/gpHa7BT1D91“Apple Steve Jobs—The Crazy Ones (Original Post)”. YouTube. 1997.https://www.youtube.com/watch?v=8rwsuXHA7RAThe Bible (King James Version). Proverbs 29:18.The Book of Mormon. Ed. The Church of Jesus Christ of Latter-day Saints. SaltLake City: The Church of Jesus Christ of Latter-day Saints, 2006. Alma46:10-14Brunson, Russell. DotCom Secrets: The Underground Playbook for GrowingYour Company Online. Morgan James Publishing. 2015.Churchill, Winston. The Imaginative Conservative. “A Man’s Finest Hour”(quote) http://www.theimaginativeconservative.org/2011/08/quote-of-daymans-finest-hour.htmlCruise, Tom. Jerry Maguire. DVD. Directed by Cameron Crowe. ColumbiaTriStar Home Video, 1997.Dwinell, Mason. Eat the Sun. Directed by Peter Sorcher. Amazon Video, 2011.Jones, Felicity. Rogue One: A Star Wars Story. Directed by Gareth Edwards.Walt Disney Studios Motion Pictures, 2016.Kelly, Kevin. The Technium. “1,000 True Fans” (article). March 4, 2008.http://kk.org/thetechnium/1000-true-fans/Kim, W. Chan and Renée Mauborgne. Blue Ocean Strategy. Harvard BusinessReview Press. 2005.Gibson, Mel. Braveheart. DVD. Directed by Mel Gibson. Paramount HomeVideo, 2002.Hauge, Michael and Christopher Vogler. The Hero’s 2 Journeys. Audio CD.Writer’s AudioShop. 2003.Hoffer, Eric. The True Believer: Thoughts on the Nature of Mass Movements.Harper Perennial Modern Classics. 2010.Holmes, Chet. The Ultimate Sales Machine: Turbocharge Your Business with
Relentless Focus on 12 Key Strategies. Portfolio. 2007.Jobs, Steve. “Apple Music Event 2001-The First Ever iPod.” YouTube.https://www.youtube.com/watch?v=kN0SVBCJqLsJoyner, Mark. Integration Marketing Integration Marketing: How SmallBusinesses Become Big Businesses—and Big Businesses Become Empires.Wiley. 2009.Klaver, Kim. If My Product’s So Great, How Come I Can’t Sell It? Kim Klaver.2004.McEvoy, James and Michael Fassbender. X-Men: First Class. DVD. Directed byMatthew Vaughn. 20th Century Fox Home Entertainment, 2011.Sheidies, Nick. Incomediary.com. “11 Life-Changing Business Lessons from ZigZiglar” (article). http://www.incomediary.com/zig-ziglar-lifechangingbusiness-lessonsSullivan, Dan. The Dan Sullivan Question. The Strategic Coach, Inc. 2009.Warren, Blair. The One Sentence Persuasion Course: 27 Words to Make theWorld Do Your Bidding. Blair Warren. 2013.Wilson, Owen. Cars. DVD. Directed by John Lasseter. Buena Vista HomeEntertainment, 2006.
Page 2 and 3:
EXPERT SECRETS
Page 4 and 5:
EXPERTSECRETSTHE UNDERGROUND PLAYBO
Page 6 and 7:
DEDICATIONTo Deagan Smith, who reig
Page 8 and 9:
SECTION FOUR: THE FUNNELSSecret #17
Page 10 and 11:
Information is how that’s done. I
Page 12 and 13:
ACKNOWLEDGMENTSI wanted to start by
Page 14 and 15:
WHAT IS EXPERT SECRETS?Expert Secre
Page 16 and 17:
went to Home Depot and bought the p
Page 18 and 19:
families were repaired, and people
Page 20 and 21:
Growing up, Jacob always wanted to
Page 22 and 23:
TO GROW AN EXISTING COMPANYIf you a
Page 24 and 25:
SECTION ONECREATING YOUR MASSMOVEME
Page 26 and 27:
SECRET #1THE CHARISMATIC LEADER /AT
Page 28 and 29:
And it’s a tragedy for a couple o
Page 30 and 31:
the ones who are a chapter or two b
Page 32 and 33:
ocean, which is why it can be diffi
Page 34 and 35:
Question #2: Are the people in this
Page 36 and 37:
moves them to action and helps them
Page 38 and 39:
the most money, is right in the mid
Page 40 and 41:
Here is a quick recap of why each o
Page 42 and 43:
simple thing to confirm the suspici
Page 44 and 45:
Those are a few of the keys to beco
Page 46 and 47:
your own cult-ure.Our job as expert
Page 48 and 49:
create sales funnels to get rich, b
Page 50 and 51:
I had made a million dollars in a s
Page 52 and 53:
company, it was very difficult for
Page 54 and 55:
Your cult-ure needs a Title of Libe
Page 56 and 57:
We took the phrase we created to he
Page 58 and 59:
I’ve broken down the elements of
Page 60 and 61:
We are Funnel Hackers, and these ar
Page 62 and 63:
to revolutionize the music industry
Page 64 and 65:
Dan Kennedy once told me, “If you
Page 66 and 67:
you could increase it in the future
Page 68 and 69:
for the first time, they’re going
Page 70 and 71:
Other times it’s actually switchi
Page 72 and 73:
program. We positioned it as an opp
Page 74 and 75:
But you can’t get good unless you
Page 76 and 77:
“What’s the catch? What’s in
Page 78 and 79:
WHAT, you need to give the class a
Page 80 and 81:
ketosis. And that can happen even i
Page 82 and 83:
most important steps.1. Find a hot
Page 84 and 85:
and I look for people who are alrea
Page 86 and 87:
gives you a really cool asset to us
Page 88 and 89:
SECTION TWOCREATING BELIEFThe first
Page 90 and 91:
implement this in my personal life.
Page 92 and 93:
When someone believes they have to
Page 94 and 95:
SECRET #6THE EPIPHANY BRIDGEAfew ye
Page 96 and 97:
Now at this point you’ve had an e
Page 98 and 99:
the emotional connection with that
Page 100 and 101:
I take this new concept or word tha
Page 102 and 103:
was freezing cold. My whole body wa
Page 104 and 105:
years. He’s the guy that top scre
Page 106 and 107:
• Make the character a victim of
Page 108 and 109:
The Journey of Achievement This is
Page 110 and 111:
In pursuing the goal, there must be
Page 112 and 113:
SECRET #8THE EPIPHANY BRIDGE SCRIPT
Page 114 and 115:
with the same things they are. When
Page 116 and 117:
“Why is that important?”“Beca
Page 118 and 119:
Now that you’ve had the epiphany,
Page 120 and 121:
YOUR ORIGIN EPIPHANY BRIDGE STORYAs
Page 122 and 123:
After I added a potato gun kit as a
Page 124 and 125:
SECRET #9FALSE BELIEF PATTERNSWe al
Page 126 and 127:
Or if your opportunity is about wei
Page 128 and 129:
Bridge story will replace those old
Page 130 and 131:
that could keep them from success;
Page 132 and 133:
funnel in their market.False Belief
Page 134 and 135:
SECTION THREEYOUR MORAL OBLIGATIONS
Page 136 and 137:
this script and process to my Inner
Page 138 and 139:
you’re selling a $97 product, you
Page 140 and 141:
excuse.Element #6: Exclusive Bonus
Page 142 and 143:
madness.) And while it may seem lik
Page 144 and 145:
Notice that the three secrets are n
Page 146 and 147:
SECRET #13THE ONE THINGIt’s time.
Page 148 and 149:
2. Intro / RapportEarlier you learn
Page 150 and 151:
My goal for this presentation is to
Page 152 and 153:
6. Epiphany Bridge Story #1 (Origin
Page 154 and 155:
For many people, the initial story
Page 156 and 157:
I’m sure that for some of you thi
Page 158 and 159:
12. Show Other People’s ResultsTh
Page 160 and 161:
Finally, you’re just going to res
Page 162 and 163:
back of the room to buy. If anyone
Page 164 and 165:
SECRET #15THE STACKI consider this
Page 166 and 167:
A big mistake people make is going
Page 168 and 169:
Usually there’s a common reason p
Page 170 and 171:
35. The Problem This Tool Solved fo
Page 172 and 173:
Here you introduce the next compone
Page 174 and 175:
Do you see how this works now? You
Page 176 and 177:
Now that we’ve given them the big
Page 178 and 179:
Before you reveal the actual price,
Page 180 and 181:
For years, I ended my sales present
Page 182 and 183:
Now that they know they have nothin
Page 184 and 185:
• Countdown clock for 30 minutes
Page 186 and 187: we ate, he started asking me casual
Page 188 and 189: exchange is greater than keeping th
Page 190 and 191: So now I’ve told you how the whol
Page 192 and 193: Type in www.__________.com. On this
Page 194 and 195: window, go to www.__________.com, a
Page 196 and 197: SECRET #17THE PERFECT WEBINAR MODEL
Page 198 and 199: sign-up page. Whatever I can do to
Page 200 and 201: So yes, eventually I will suggest t
Page 202 and 203: Sometimes I tweak my headline to in
Page 204 and 205: One of the biggest secrets about th
Page 206 and 207: between each question.3. The best t
Page 208 and 209: me, too.What happens if you get gre
Page 210 and 211: wrote a book called The Question, w
Page 212 and 213: one of these three things, you can
Page 214 and 215: Great! Here’s how it works. My fe
Page 216 and 217: this book as guidelines.Question #1
Page 218 and 219: F. What Epiphany Bridge story do I
Page 220 and 221: 2. You built an improvement offer a
Page 222 and 223: them into every funnel we have.Ther
Page 224 and 225: told them about the new opportunity
Page 226 and 227: SECRET #22FILL YOUR FUNNELThe milli
Page 228 and 229: From there, I drilled down into a s
Page 230 and 231: WORST time to contact your Dream 10
Page 232 and 233: product that you both promote and b
Page 234 and 235: having me or my team work with you
Page 239 and 240: Table of ContentsTitleCopyrightCont
show all

Expert-Secrets full book

You also want an ePaper? Increase the reach of your titles

Delete template?

Save as template?