Expert-Secrets full book

6, 1954. Prior to that, everyone thought it was impossible, and after Roger broke
it, proving it was possible, many people since then have been able to do it. The
certainty people get when they see someone else do something they thought was
impossible, gives them the belief they need to also achieve that same goal.
On August 17, 2004, a similar record was shattered that gave me the belief
that I needed to chase after my dreams. I had started my online business in 2002
while I was wrestling and going to school. My beautiful new bride was
supporting her jobless student athlete, and I felt guilty because I wanted to help
provide. But NCAA rules kept me from having a real job, so I turned to the
internet with a goal to make an extra $1,000 per month. If my little business
could do that, then I would feel like a success.
For about two years I was learning how this game was played, and had a
few small successes, like my potato gun DVD, but nothing huge. At about that
time, I heard about an online marketer named John Reese who was about to
launch a new product he had created called “Traffic Secrets.” I heard rumors
from friends that his goal was to make a million dollars selling that course. I
didn’t think too much about it at the time, but I was excited to buy a copy of his
new course.
A few days before his launch, I went on a family trip to a lake in southern
Idaho called Bear Lake. When I got to that town, I realized there was no internet
access anywhere on the lake, except in a small library that had a very slow dialup
modem. About half way through our trip, I went into town and waited in line
to get online so I could check my emails. When it was my turn, I opened my
email and saw an email from John Reese with a subject line that said, “we did
it!”
I wasn’t sure what he was talking about, so I opened the email and read a
story that changed my life. He said that earlier that day, August 17, 2004, they
had launched his new course, and in just 18 hours, they had made a million
dollars! As I read that, everything around me slowed down to a stop. He hadn’t
made a million dollars total selling his course, he had made a million dollars in
less than a day! He had broken the 4-minute mile.
As I thought more about that, I realized that my goal to make a $1,000 a
month was so small. I then realized that to accomplish this goal, he had to sell
1,000 copies of a $1,000 course. And suddenly, it became so tangible and so real
for me, and I realized that that is what I wanted to do; I wanted to make a million
dollars. It completely transformed what I thought was possible, and because of
that, I started thinking differently and started acting differently.
Within a year of reading that email, I didn’t make a million dollars, but I
got close. And the second year I tried it, and I missed it again, but within 3 years,