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Challenges in the Era of Globalization - iaabd

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Proceed<strong>in</strong>gs <strong>of</strong> <strong>the</strong> 12th Annual Conference © 2011 IAABD<br />

was placed on each <strong>of</strong> <strong>the</strong> areas but <strong>the</strong> collection was done at random with 350 as <strong>the</strong> target sample size<br />

for <strong>the</strong> whole study.<br />

Questionnaires<br />

Stratified sampl<strong>in</strong>g techniques were used to select <strong>the</strong> bus<strong>in</strong>ess owners. The research was conducted <strong>in</strong> a<br />

period <strong>of</strong> four months where <strong>the</strong> demographic questionnaire (DQ), developed by Jaworski and Kohli<br />

(1993) was adopted. The DQ was developed to ga<strong>the</strong>r <strong>in</strong>formation about respondents' age, education,<br />

gender, and experience. These was adm<strong>in</strong>istered to 350 entrepreneurs at various areas <strong>in</strong> Nairobi, <strong>the</strong><br />

study received feedback from 272 entrepreneurs represent<strong>in</strong>g a 78% response rate. This makes it possible<br />

to replicate <strong>the</strong> study <strong>in</strong> o<strong>the</strong>r entrepreneurialism discourse <strong>in</strong> <strong>the</strong> region and to compare how policy<br />

affects bus<strong>in</strong>ess growth <strong>in</strong> o<strong>the</strong>r cities.<br />

The entrepreneurs were asked to fill questionnaire with <strong>the</strong> help <strong>of</strong> <strong>in</strong>terviewers and <strong>the</strong> sample identified<br />

whe<strong>the</strong>r <strong>the</strong>y were entrepreneurs as a consequence <strong>of</strong> necessity or opportunity. The questions required<br />

<strong>the</strong>m to rank and quantify issues <strong>the</strong>y perceive as important to <strong>the</strong>ir success or success <strong>of</strong> <strong>the</strong>ir<br />

competitors: location, education, and size <strong>of</strong> family and legislative measures on entrepreneurial activities.<br />

The advantage <strong>of</strong> us<strong>in</strong>g <strong>the</strong> capital city as a geographical endowed sample makes it even easier to collect<br />

primary data. The <strong>in</strong>terviewers did not encounter language barriers as literacy levels are higher with<strong>in</strong> <strong>the</strong><br />

city than o<strong>the</strong>r location.<br />

Empirical Analysis<br />

This section uses multiple-regression Model to test <strong>the</strong> <strong>the</strong>oretical hypo<strong>the</strong>ses; entrepreneurship growth<br />

can be <strong>in</strong>fluenced by factors associated with policy. The equation is constructed to <strong>in</strong>clude age, education,<br />

family size and sector (dummy variable) as <strong>in</strong>dependent variable. The predicted variable <strong>in</strong> this case is<br />

entrepreneurs’ growth denoted by EG. The variables have been contextualized to fit a develop<strong>in</strong>g country.<br />

EG = Function (Age, Education, Family Size and Entrepreneurial type)<br />

= b1 + b2*age + b3*education + b4*Family Size+ b5* Entrepreneurial Type<br />

= b1 + b2*a + b3*Ed + b4*FS + b5* E.T<br />

The model shows how acquisition <strong>of</strong> human capital, <strong>in</strong>creased age <strong>of</strong> an entrepreneur, size <strong>of</strong> family<br />

commitment, type <strong>of</strong> entrepreneurship will determ<strong>in</strong>e <strong>the</strong> direction and pace <strong>of</strong> an enterprise growth. In<br />

order to arrive at conclusive results, certa<strong>in</strong> assumptions contextualized <strong>in</strong> <strong>the</strong> case study were made as<br />

listed below:<br />

• The whole study assumes that Entrepreneurial Growth and bus<strong>in</strong>ess success are <strong>in</strong>dist<strong>in</strong>guishable.<br />

• Geographical endowment is higher <strong>in</strong> <strong>the</strong> capital city than o<strong>the</strong>r areas hence justify<strong>in</strong>g <strong>the</strong> sample<br />

choice.<br />

• The model considered only two forms <strong>of</strong> entrepreneurship which are <strong>in</strong>corporated as dummy<br />

variable; necessity and opportunity entrepreneurial are denoted by 1 and 0 respectively.<br />

• In this context, entrepreneurs are <strong>the</strong> bread w<strong>in</strong>ners <strong>in</strong> <strong>the</strong> families: imply that family size can<br />

affect <strong>the</strong> capital base.<br />

A diagnostic test was performed to ensure that <strong>the</strong> function conforms to regression classical assumptions.<br />

The Visual test did not depict a pattern between bus<strong>in</strong>ess success and residuals that would be associated<br />

with heretoskedasticity and mis-specification.<br />

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