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Challenges in the Era of Globalization - iaabd

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<strong>Challenges</strong> <strong>in</strong> <strong>the</strong> <strong>Era</strong> <strong>of</strong> <strong>Globalization</strong><br />

Edited by Emmanuel Obuah<br />

Organizational Communication and worker Satisfaction <strong>in</strong> organizational workplace<br />

Abstract<br />

James Baba Abugre jbabugre@ug.edu.gh<br />

University <strong>of</strong> Ghana Bus<strong>in</strong>ess School, Ghana.<br />

The purpose <strong>of</strong> this paper is to assess organizational communication and worker satisfaction <strong>in</strong> organizational<br />

workplace. The paper exam<strong>in</strong>es three Ghanaian organizations <strong>in</strong> <strong>the</strong> public sector us<strong>in</strong>g a quantitative survey to<br />

ga<strong>in</strong> <strong>in</strong>formation for <strong>the</strong> study. F<strong>in</strong>d<strong>in</strong>gs show that <strong>the</strong>re is a significant relationship between effective<br />

organizational communication and worker satisfaction. F<strong>in</strong>d<strong>in</strong>gs also show that organizational communication has<br />

a positive impact on employee performance. Analysis <strong>of</strong> <strong>the</strong> f<strong>in</strong>d<strong>in</strong>gs also reveals that workers believe that<br />

organizational communication is <strong>the</strong> most important <strong>of</strong> all <strong>the</strong> organizational processes <strong>in</strong> work organizations. The<br />

study proposes that organizations <strong>in</strong> <strong>the</strong> public sector will achieve <strong>the</strong>ir objectives if <strong>the</strong>y pay proper attention to <strong>the</strong><br />

communication processes <strong>in</strong> <strong>the</strong> workplace.<br />

Introduction<br />

Over <strong>the</strong> past years many scholars have argued that employee commitment to work is <strong>the</strong> result <strong>of</strong> worker<br />

satisfaction <strong>in</strong> organizational workplace. (Meyer and Allen, 1997; Meyer and Herscovitch, 2001; Ng et al,<br />

2006). Worker satisfaction and commitment lead to organizational citizenship behavior, reduction <strong>in</strong><br />

absenteeism and turnover which would benefit <strong>the</strong> organization (Watson and Papamarcos, 2002).<br />

Organizational communication is a process that enables groups and or partners to learn from each o<strong>the</strong>r<br />

and coord<strong>in</strong>ate <strong>the</strong>ir tasks, help<strong>in</strong>g <strong>the</strong> group to develop and ma<strong>in</strong>ta<strong>in</strong> a viable relationship (Robson et al.,<br />

2006). In <strong>the</strong> social constructionist approach, organizational communication can be def<strong>in</strong>ed as <strong>the</strong> way<br />

language is used to create different k<strong>in</strong>ds <strong>of</strong> social structures, such as relationships, teams, and networks<br />

Organizational communication is l<strong>in</strong>ked to organizational commitment <strong>in</strong> several ways. For example Ng<br />

et al. (2006) found that organizational communication, work schedule flexibility through effective<br />

<strong>in</strong>terpersonal communication, and opportunity for learn<strong>in</strong>g affect organizational commitment. Effective<br />

organizational communication leads to organizational commitment to total quality management (Allen,<br />

1992); and effective organizational communication is key to employee satisfaction (De Rider, 2004).<br />

Though <strong>the</strong> studies above <strong>in</strong>dicate <strong>the</strong> grow<strong>in</strong>g l<strong>in</strong>k between communication and <strong>the</strong> satisfaction <strong>of</strong><br />

workers <strong>in</strong> <strong>the</strong>ir jobs, <strong>the</strong>se studies have largely focused on Western economies (see De Rider, 2004;<br />

Meyer and Herscovitch, 2001; Ng et al., 2006). There is <strong>the</strong>refore a deficiency <strong>of</strong> empirical understand<strong>in</strong>g<br />

on <strong>the</strong> subject matter <strong>in</strong> develop<strong>in</strong>g countries and <strong>in</strong> particular Africa. This paper seeks to address this<br />

issue by explor<strong>in</strong>g workers communication satisfaction <strong>in</strong> organizational work place <strong>in</strong> <strong>the</strong> Ghanaian<br />

economy. This paper argues that effective organizational communication can lead to greater commitment<br />

<strong>of</strong> <strong>the</strong> workforce, <strong>the</strong>reby enhanc<strong>in</strong>g motivation and performance <strong>of</strong> employees. Effective communication<br />

between managers and employees <strong>in</strong> <strong>the</strong> work place can enhance worker relations, organizational<br />

networks, and employee trust that would foster good corporate citizenship.<br />

Although <strong>the</strong>re have been significant contributions <strong>of</strong> scholars <strong>in</strong> <strong>the</strong> area <strong>of</strong> organizational<br />

communication (see Allen, 1992; Meyer and Allen, 1997; Putnam and Fairhurst, 2001; De Rider, 2004),<br />

none <strong>of</strong> <strong>the</strong>se studies have exam<strong>in</strong>ed management communication <strong>in</strong> <strong>the</strong> light <strong>of</strong> worker satisfaction,<br />

besides all <strong>the</strong> above work are western based. Extant literature on organizational communication has not<br />

successfully addressed this very important subject <strong>in</strong> develop<strong>in</strong>g economies. As a result, a considerable<br />

gap <strong>of</strong> scholarly understand<strong>in</strong>g <strong>of</strong> management and employee communication behaviors <strong>in</strong> develop<strong>in</strong>g<br />

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