Challenges in the Era of Globalization - iaabd

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Proceedings of the 12th Annual Conference © 2011 IAABD USA:Al-Marks Educational Research Inc. Brondmo (2002), in Forrester Research (2002). “Marketing Tools For The 21 st Century”. Semaphore Inc. Chao, Pei (2008). “Exploring the Nature of the Relationships between Service Quality and Customer Loyalty: An Attribute-Level Analysis”. The Service Industries Journal. January, 28(1): 95–116. Dixon-Ogbechi, Bolajoko Nkemdinim (2003). The Fundamentals of Business Policy and Strategy. Lagos: Philglad Nigeria Limited. Dixon-Ogbechi, Bolajoko Nkemdinim (2008). “Relationship Marketing and The Survival of Indigenous Companies In The Nigerian Food and Beverage Industry In Lagos Metropolis”. PhD Thesis Presented to the School of Postgraduate Studies, University of Lagos, Nigeria. Dixon-Ogbechi, Bolajoko Nkemdinim, Beth Haran & Joseph Aiyeku (2009a). “Relationship Marketing as a Strategic Tool for Indigenous Companies in the Nigerian Food and Beverage Industry”. Journal of Global Business Development ,1(1): 145-157. Dixon-Ogbechi, Bolajoko Nkemdinim, Elizabeth M., Haran & Joseph Aiyeku (2009b). “Relationship Marketing as a Strategic Tool for Multinationals in the Nigerian Food and Beverage Industry”. The Journal of Current Research in Global Business, Winter, 12(17). Dixon-Ogbechi, Bolajoko Nkemdinim, Elizabeth M., Haran & Joseph Aiyeku (2010). “Customers’ Perception of Relationship Marketing as a Strategic Tool in the Nigerian Food and Beverage Industry”. The Journal of Management Policy and Practice, 11(2): 124-132. Doney, P.M. and J.P. Cannon (1997). “An Examination of the Nature of Trust in Buyer-Seller Relationships”. Journal of Marketing, April, 61, 35-51. Garbarino, E., & Johnson, M. S., (1999). “The Different Roles of Satisfaction, Trust, and Commitment in Customer Relationships”. Journal of Marketing, April, 63, 70-87. Goh C. (1997). “Analytic Hierarchy Process for Robot Selection”. Journal of Manufacturing Systems, 16 (5), 381-6.Groonroos, C. (1994a). “From Marketing Mix to Relationship Marketing: Towards a Paradigm Shift in Marketing”. Management Decision, 32(2): 4-20. Groonroos, C. (1994b). “Quo Vadis Marketing? Towards a Paradigm Shift in Marketing”. Journal of Marketing Management, 18, 347-360. Grönroos, Christian (1990). In Tikkanen, Henrikki (2003). “Marketing Milestones1950-2000”. www.tuta.hut.fi/studies/Courses_and_schedules/Isib/Tu91.108/kurssimateriaali/030926_Tu91108_Tikka en_Marketing_Milestones.pdf Hahn, Ellen J.; Hall, Lynne A.; Rayens, Mary Kay; Burt, April V.; Corley, Donna; Sheffel, Kristy Lea (2000), “Kindergarten Children's Knowledge And Perceptions Of Alcohol, Tobacco, And Other Drugs”, Journal of School Health, February, 70(2):51-55. Jackson, Barbara B. (1985). Winning and Keeping Industrial Customers: The Dynamics of Customer Relationships. Lexington, MA: D.C. Heath and Company. Lancaster, Andrew and Luis Filipe, Lages (2004). “The Relationship between Buyer and a B2B e Marketplace: Cooperation Determinants in an Electronic Market Context”. FEUNL Working Paper No. 443 available at SSRN:http://ssrn.com/abstract=882423. Liberatore, Matthew J.; Nydick & Robert L. (2003). Decision Technology: Modelling, Software and Applications. Hoboken, NJ: John Wiley&Sons, Inc. Liedtka, S. L. (2005). “Analytic hierarchy process and multi-criteria performance management systems”. Cost Management, (November/December), 30-38. Malewicki, S. Debra (2005), “Member Involvement in Entrepreneur Network Organizations: The Role of Commitment and Trust,” Journal of Developmental Entrepreneurship, Norfolk, (August), 10(2): 141-165. Mohr, J. J.; R. J. Fisher and J. R. Nevin (1996). “Collaborative Communication in Interfirm Relationships: Moderating Effects of Integration and Control”. Journal of Marketing, 60(1): 103-15. Morgan, R. M., & Hunt, S. D. (1994). “The Commitment-Trust Theory of Relationship Marketing”. Journal of Marketing, 58, 20-38. 636
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Challenges in the Era of Globalizat
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Table of Contents Challenges in the
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Lennart Bangens, Goteborg, Sweden C
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Local Steering Committee Jacob Musi
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Track 1: Accounting, Finance, and I
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Abstract Challenges in the Era of G
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Abstract Determinants of Bank Lendi
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Empirical Results Challenges in the
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Table 3 Determinants of Competitive
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Research Findings Challenges in the
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Abstract: Study on Africa Governmen
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Abstract Challenges of Oil Revenue
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Abstract Land Based Sources of Poll
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Abstract On the Mitigation of Rever
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⎧κ ( ω) − ( 1− p) β ( ω)
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Assessment of pollutants in nigeria
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Figure 1: Lagos off shore survey po
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Academic Pry School 3 3 0 Backgroun
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Track 5: Management Education Chall
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Table: Model Fitness Regression Sta
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Conclusion Challenges in the Era of
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37. Provision of sound education fo
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The cost structure Challenges in th
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Empirical Analysis Challenges in th
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Variable Coefficient Std. Error t-S
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Abstract The Changing Requirements
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The Model, Data and Variable Defini
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Track 8: Gender and Economic Develo
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Empirical results Challenges in the
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Abstract Gender, poverty and sustai
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Figure 1.1: Spread of directorships
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Theoretical Framework Challenges in
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Single 18.1 Masters and above 35.3
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Source: Field survey, 2010 Table 3:
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Track 9: Global Studies and Politic
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Conceptual Definitions Challenges i
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70000 60000 50000 40000 30000 20000
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Conclusions and Implications Challe
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Abstract Exploring Organisational R
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district hospitals: Evidence from N
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Defining the Organisational Culture
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Table 1: A Summary of Operating Ban
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Discussion and Conclusion Challenge
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Abstract What does Globalization me
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7. I see globalization as providing
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Track 12: Information Systems and E
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Research Methods approach Challenge
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Statement of the Problem Challenges
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Convenient location of banks Challe
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firms attained below average market
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Conclusion Dissatisfied 6 3.4 3.6 7
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Abstract Customer satisfaction with
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Methodology Challenges in the Era o
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Discussion Challenges in the Era of
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Postgraduate 19 Internet experience
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Average daily Internet hours z P-va
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Track 17: Project Management in Afr
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Conclusion Challenges in the Era of
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GOVERNMENT MoFED SECTORS Structure
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�− growth and represented by
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Results Challenges in the Era of Gl
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Input: Process, regulation Referenc
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CSOEs Statesponsored Agenda Resourc
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Figure1.1Inflation and Indexation R
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Football Spectatorship Challenges i
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