Steve DichterReportsInventory - Hagley Museum and Library
Steve DichterReportsInventory - Hagley Museum and Library
Steve DichterReportsInventory - Hagley Museum and Library
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Ernest Dichter - Research Reports, part of the Ernest Dichter Papers at the <strong>Hagley</strong> <strong>Library</strong> For more information, contact research@hagley.org<br />
A Motivational Research Study for the Proposed Franklin Federal<br />
The Organizing Group of the<br />
Proposed Franklin Federal Savings<br />
55 1223C<br />
Savings <strong>and</strong> Loan Association<br />
<strong>and</strong> Loan Association 1960<br />
55 1224A Wayne Pump Company Wayne Pump Company 1959<br />
55 1225E Creative Memor<strong>and</strong>um on Northridge Farms Bread Charles A. Mottl, Inc. 1959<br />
55 1226CE A Creative Analysis of the Mercantile Bank Advertising Project Winius-Br<strong>and</strong>on Company 1959<br />
55 1226F A Creative Analysis of the Mercantile Trust Ads<br />
Proposal for a Motivational Research Study of the Advertising <strong>and</strong><br />
Sales Problems of the Brans Schiesser <strong>and</strong> Tausendassa (Men's<br />
Winius-Br<strong>and</strong>on Company 1959<br />
55 1227A<br />
Underwear)<br />
Problem Analysis <strong>and</strong> Proposal for a Motivational Market Research<br />
Study on Desirable New Directions for the Corporate Image of<br />
Tricotfabriken Schiesser A. G. 1959<br />
55 1228A<br />
Allstate Insurance Company<br />
Executive Summary of the Progress Report on a Motivational<br />
Allstate Insurance Company 1959<br />
55 1228B<br />
Research Study for Allstate Insurance Company Allstate Insurance Company 1960<br />
55 1228C The Three Images of Allstate Foundations for New Directions Allstate Insurance Company 1960<br />
55 1229A A Creative Memo on the Advertising Problems of Toilet Paper Stanfield, Johnson & Hill Limited 1959<br />
55 1229CE A Creative Memo on the Advertising Problems of Toilet Paper<br />
A Proposal for a Motivational Research Study into the Promotion<br />
Stanfield, Johnson & Hill Limited 1959<br />
55 1230A<br />
Problems of Catesby's Department Store Clifford Bloxham & Partners Ltd. 1959<br />
The Motivating Response Patterns to a Television Commercial for Erwin Wasey Ruthrauff & Ryan<br />
55 1231TV<br />
Hedley's "Gay"<br />
The Motivating Response Patterns to a Dari-Rich Television<br />
Limited 1959<br />
55 1232TV<br />
Commercial<br />
Beer Drinking in Nort East Engl<strong>and</strong> -- A Progress Report on a<br />
Osborne Peacock & Co. Ltd. 1959<br />
55 1233B<br />
Motivational Research Study Vaux & Associated Breweries Ltd. 1959<br />
55 1233C Beer Drinking in North - East Engl<strong>and</strong> Vaux Breweries n.d.<br />
55 1234A Letter Proposal re: Loma Plastic Housewares Allan Berni Associates 1959<br />
55 1234.1A<br />
55 1235B<br />
55 1235C<br />
55 1235D<br />
A Proposal for a Pilot Motivational Research Project on the Sales,<br />
Marketing, <strong>and</strong> Private Br<strong>and</strong> Problems of Chain Store "X"<br />
An Executive Summary of Preliminary Findings <strong>and</strong> Applications<br />
Alan Berni & Associates, Inc. 1960<br />
from a Pilot Study for Supp-Hose<br />
A Pilot Study on Current Attitudes toward Supp-Hose <strong>and</strong><br />
Daniel & Charles 1959<br />
Directions for Future Advertising<br />
A Pilot Study on Current Attitudes toward Supp-Hose <strong>and</strong><br />
Daniel & Charles 1959<br />
Directions for Future Advertising Daniel & Charles 1959
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