Steve DichterReportsInventory - Hagley Museum and Library
Steve DichterReportsInventory - Hagley Museum and Library
Steve DichterReportsInventory - Hagley Museum and Library
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Ernest Dichter - Research Reports, part of the Ernest Dichter Papers at the <strong>Hagley</strong> <strong>Library</strong> For more information, contact research@hagley.org<br />
96 2187A<br />
Proposal for a Motivational Research Study on why People choose<br />
various Modes of Transportation in Urban Areas Port of New York Authority 1968<br />
96 2187C<br />
2187C<br />
The Commuter Revolution The Port of New York Authority 1969<br />
97 Addendum The Image of Port Authority (An Addendum) The Port of New York Authority 1969<br />
97 2187C.1 Attitudinal Study of Trans-Hudson Commuters<br />
Proposal for a Study of Persuasiveness of the "Learn to Fly"<br />
The Port of New York Authority 1969<br />
97 2188A<br />
Campaign sponsored by Cessna Gardner Advertising Company 1968<br />
97 2188C A Motivational Research Study of the Learn-to-Fly Program<br />
Proposal for a Motivational Research Study on Wieners <strong>and</strong><br />
Cessna Aircraft Company 1968<br />
97 2189A<br />
Luncheon Meats Bonsib, Inc. 1968<br />
97 2189C A Motivational Research Study of Luncheon Meats <strong>and</strong> Wieners Bonsib, Inc. 1968<br />
97 2190E Orange Julius Consultation Smith-Klitten Inc. 1968<br />
Proposal for a Motivational Research Study on the Hotel <strong>and</strong> Motel The American Hotel <strong>and</strong> Motel<br />
97 2191A<br />
Customer of the Future<br />
Association 1968<br />
2191A Proposal for a Motivational Research Study on the Hotel <strong>and</strong> Motel The American Hotel <strong>and</strong> Motel<br />
97 Revised<br />
Customer of the Future<br />
Proposal for a Motivational Research Study of the German Market<br />
Association 1969<br />
97 2192A<br />
for United States Exports<br />
The Undecided Voter -- A Psychological Poll indicating Immediate<br />
Strategy Needs for HHH <strong>and</strong> Twelve Steps for converting the<br />
1968<br />
97 2193E<br />
"Undecided" Voter n.d.<br />
97 2194F A Test of Seven Advertisements for "DieHard" Batteries<br />
Proposal for a Motivation Research Study of Modern Medicine <strong>and</strong><br />
J. Walter Thompson Company 1968<br />
97 2195A<br />
J. A. M. A. Cowles Communications, Inc. 1968<br />
Market Planning for a New Product <strong>and</strong> Service -- A Creative Radio Corporation of America <strong>and</strong><br />
97 2196E<br />
Memor<strong>and</strong>um<br />
RCA Laboratories 1968<br />
97 2197A Vorschlag zu einem Anzeigentest fur Bess Vereinigte Papierwerke n.d.<br />
97 2197F Bericht zu einem Anzeigentest fur Bess<br />
Vorschlag zu einer Werbekonzeptions-Studie fur Tempo<br />
Vereinigte Papierwerke 1968<br />
97 2198A<br />
Taschentucher Vereinigte Papierwerke 1968<br />
97 2198F Bericht zu einem Anzeigentest fur Tempo Taschentucher Vereinigte Papierwerke<br />
Compagnie Francaise de Raffinage<br />
1968<br />
97 2199A Proposal for a Study on Undecided Drivers <strong>and</strong> Unsatisfied Needs<br />
Total 1968<br />
Etude de Motivation sur les Automobilistes Indecis les Leviers La Compagnie Francaise de<br />
97 2199C<br />
Immediats de L'Arret les Besoins Non Satisfaits<br />
Raffinage Total 1969