Steve DichterReportsInventory - Hagley Museum and Library

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Ernest Dichter - Research Reports, part of the Ernest Dichter Papers at the Hagley Library For more information, contact research@hagley.org 100 2275A Vorschlag zu einer Motiv- und Imagestudie fur Camelia in der Schweiz Vorschlag zu einer Motivleitstudie und einem Copytest uber Vereinigte Papierwerke 1969 100 2276A Tampons, Speziell Camelia-Tampons Bericht zu einer Motivleitstudie uber Tampons, Speziell Camelia- Vereinigte Papierwerke 1969 100 2276C Tampons Vereinigte Papierwerke 1969 Vorschlag zu einer Motiv- und Imagestudie fur Aldephia A.G. und Aldephia A.G. und Novo Industri 100 2277A uber Orale Antikonzeptionsmittel A/S n.d. 100 2278A Vorschlag zu einer Motivstudie uber die Tchibo - Filialen Firma Tchibo 1969 100 2279A Vorschlag zu einer Motiv- und Marketingstudie fur Scotchgard Vorschlag zu einer Psychologischen Untersuchung uber Minnesota Mining Products AG 1969 100 2280A Blumenwerbung Vorschlag zu einer Motiv- und Marketingstudie fur Teefix - Blumenwerbung GmbH n.d. 100 2281A Produkte Bericht zu einer Motivstudie uber Kindernahrungsmittel in der Teekanne GmbH n.d. 100 2282C Schweiz Ursina AG 1969 100 2283A Vorschlag zu einer Motivstudie uber "Low Calorie" - Produkte Personality Characteristics of Undecided Voters -- A Chocolat Suchard S.A. 1969 "Documentary" on Motivational Research Techniques applied to a The American Association for 100 2284C Presidential Campaign Public Opinion Research (AAPOR) n.d. 100 2286E Summary of Remarks by Dr. Ernest Dichter The Andrew Jergens Company 1969 100 2287A What is the Future for "Ship Shake"? -- Proposal for an Action Plan How to increase Sales of Outdoor Advertising -- A Proposal for a Quaker Oats Company 1969 101 2288A Two-Part Motivation Study Institute of Outdoor Advertising 1969 101 2289A In-Puts for a Market Test -- Proposal for an Action Plan The Mediclene Company 1969 101 2290A Proposal for a Program for TWA in Europe Oxtoby-Smith, Inc. 1969 101 2291A Measuring the Editorial Environment and its Effect on Advertising Why does an American buy a Jeep? Proposal for a Motivation Societe de Presse Jours de France 1969 101 2292A Research Study Proposal for a Motivational Research Study on increasing Sales of Kaiser Jeep Corporation 1969 101 2293A Irish Whiskey in the U. S. A Motivational Research Study on increasing Sales of Irish United Distillers of Ireland 1969 101 2293C Whiskey in the United States Will South Philadelphians move to Eastwick? A Proposal for a United Distillers of Ireland 1970 101 2294A Motivation "Action Plan" The Korman Corporation 1969
Ernest Dichter - Research Reports, part of the Ernest Dichter Papers at the Hagley Library For more information, contact research@hagley.org 101 2295E "Quest" Vick Chemical Company 1969 101 2296A Proposal for a Motivation Research Study of Advertising Media United Artists Corporation 1969 101 2297E Summary of Consultation of "Tide" Procter & Gamble 1969 101 2298A Proposal for an Evaluation of Distribution Johnson & Johnson 1969 101 2298A Rev. Proposal for an Evaluation of Distribution Johnson & Johnson 1969 101 2298C An Evaluation of Distribution: A Motivation Research Study Johnson & Johnson 1970 101 2298I Interview with a Hospital Purchasing Agent Westchester County, New York n.d. 101 2299C Bericht zu einer Motiv- und Marketingstudie uber die U H R Vorschlag zu einer Motiv- und Marketingstudie uber Schuhe, Synchron SA 1969 101 2300A Speziell Bally-Schuhe Bericht zu einer Motiv- und Imageuntersuchung fur Bally C.F. Bally AG 1969 101 2300C Deutschland Vorschlag zu einer Motiv- und Marketingstudie uber ein Hurlimann - Bally-International AG n.d. 101 2301A Luxusbier Bericht zu einer Motiv- und Marketingstudie uber ein Hurlimann - Brauerei Hurlimann AG 1969 101 2301C Luxusbier Vorschlag zu einer Motivstudie uber die Gestaltung der Tchibo - Brauerei Hurlimann AG 1970 101 2302A Filialen Vorschlag zu einer Motiv- und Marketingstudie uber Klebstoffe, Firma Tchibo 1969 101 2303A Speziell Cementit Motiv- und Marketingstudie uber Cementit und seine Zukinftige Merz & Benteli AG 1969 101 2303C Marketingstrategie Merz und Benteli AG 1970 101 2304A Proposals re: Marriott Advertising and Hotel Renovations Direct Sales Operations: How Wear-Ever can cut its Turn-Over Marriott 1969 101 2305A Rate -- An Outline of Motivation Services Direct Sales Operation: How Wear-Ever can cut its Turn-Over Wear-Ever Aluminum, Inc. 1969 101 2305C Rate -- An Action Plan Direct Sales Operation: How Wear-Ever can cut its Turn-Over Wear-Ever Aluminum, Inc. 1970 101 2305C Add. Rate -- An Action Plan Addendum The "Switched-On" Reader -- Proposal for a Motivational Research Wear-Ever Aluminum Company 1970 101 2306A Study of Readers of Specialized Magazines Is the Automotive Laboratory a Viable Marketing Concept? A Ziff-Davis Publishing Company 1969 2307A Proposal for a Motivation Study in Twho Phases -- Phase I - Action 101 Revised Plan -- Phase II - Quantification Lear Siegler, Inc. Davis, Johnson, Mogul & 1969 101 2308E Building an Image for the Craig Brand -- A Creative Memorandum Colombatto, Inc. 1969
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