16.01.2013 Views

Steve DichterReportsInventory - Hagley Museum and Library

Steve DichterReportsInventory - Hagley Museum and Library

Steve DichterReportsInventory - Hagley Museum and Library

SHOW MORE
SHOW LESS

Create successful ePaper yourself

Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.

Ernest Dichter - Research Reports, part of the Ernest Dichter Papers at the <strong>Hagley</strong> <strong>Library</strong> For more information, contact research@hagley.org<br />

33 851.3E<br />

Gas <strong>and</strong> Oil Film <strong>and</strong> Television Advertising in the United States<br />

prepared for Total<br />

A Creative Problem Analysis <strong>and</strong> Proposal for a Motivational<br />

Research Program to Determine Elements of Effective Package<br />

Compagnie Francaise de Raffinage 1963<br />

33 852A<br />

Design for Johnson's Wax Products S. C. Johnson & Son, Inc. 1957<br />

Possible Motivational Research for National Consumer Finance National Consumer Finance<br />

33 854A<br />

Association<br />

A Creative Analysis of a Motivational Research Study for Diamant<br />

Association 1957<br />

34 856A<br />

Flour Georg Plange 1957<br />

34 856C A Study about Buying Motivations for Diamant Flour Products Georg Plange Weizenmuehle 1958<br />

34 857A<br />

A Creative Problem Analysis <strong>and</strong> Suggested Areas of Research of<br />

the Sales <strong>and</strong> Advertising Problems of British Motor Corporation<br />

Summary of a Progress Report on the Sales <strong>and</strong> Advertising<br />

F. H. Hayhurst Co. Limited 1957<br />

34 857B<br />

Problems of the British Motor Corporation<br />

Executive Summary of the Sales <strong>and</strong> Advertising Problems of<br />

F. H. Hayhurst Co. Limited 1957<br />

34 857C<br />

British Motor Corporation<br />

A Motivational Research Study of the Sales <strong>and</strong> Advertising<br />

F. H. Hayhurst Co. Limited 1957<br />

34 857.1C<br />

Problems of the British Motor Corporation<br />

A Creative Problem Analysis o<strong>and</strong> Proposal for a Motivational<br />

Research Program dealing with the Soft Drink Market in Mexico<br />

F. H. Hayhurst Co. Limited 1957<br />

34 858A<br />

City Mr. Rudolfo Gonzalez 1957<br />

34 858B Marketing Potential of "Seven-Up" <strong>and</strong> "Squirt" in Switzerl<strong>and</strong> Cerveceria de Mexicali, S. A. 1958<br />

A Pilot Research Study n the Problems of Introducing "Seven-Up" Mr. Victor I. Gonzales -- Cerveceria<br />

34 858D<br />

<strong>and</strong> "Squirt" in Switzerl<strong>and</strong><br />

Memo on Seven-Up Responses of 60 Consumers in the Sonorade<br />

Mexicali, S. A. 1959<br />

34 858E<br />

Sinaloa Area<br />

A Proposal for a Motivational Research Study of the Sales <strong>and</strong><br />

Mr. Victor Gonzales 1957<br />

34 859A<br />

Advertising Problems of O. M. Scott & Sons O. M. Scott & Sons Company<br />

Arndt, Preston, Chapin, Lamb <strong>and</strong><br />

1957<br />

34 860A A Creative Problem Analysis of Acme Supermarket Signs<br />

A Proposal for a Motivational Research Study on the Sales <strong>and</strong><br />

Keen, Inc. 1957<br />

34 861A<br />

Advertising Problems of Ovaltine<br />

Increasing the Sale of Ovaltine -- Progress Report of a Motivational<br />

The W<strong>and</strong>er Company 1957<br />

34 861B<br />

Study The W<strong>and</strong>er Company 1957<br />

34 861C Increasing the Sale of Ovaltine -- Report of a Motivational Study The W<strong>and</strong>er Company 1957

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!