Steve DichterReportsInventory - Hagley Museum and Library
Steve DichterReportsInventory - Hagley Museum and Library
Steve DichterReportsInventory - Hagley Museum and Library
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Ernest Dichter - Research Reports, part of the Ernest Dichter Papers at the <strong>Hagley</strong> <strong>Library</strong> For more information, contact research@hagley.org<br />
57 1266A<br />
A Problem Analysis <strong>and</strong> Proposal for a Motivational Research<br />
Study of the Editorial, Sales, Advertising <strong>and</strong> Promotional<br />
Problems of Architectural Record F. W. Dodge Corporation 1960<br />
57 1266B Draft Memor<strong>and</strong>um Architectural Record 1960<br />
57 1266C<br />
A Motivational Research Study of the Editorial, Sales, Advertising<br />
<strong>and</strong> Promotional Problems of Architectural Record -- Phase I F. W. Dodge Corporation 1960<br />
1266C - A Motivational Research Study of the Editorial, Sales, Advertising<br />
57 Sup. 1 <strong>and</strong> Promotional Problems of Architectural Record -- Phase I<br />
A Creative Problem Analysis <strong>and</strong> Proposal for a Motivational<br />
Research Study aimed at Exploring Consumer Attitudes toward<br />
F. W. Dodge Corporation 1961<br />
57 1267A<br />
Silk Stockings<br />
A Pilot Exploration of Attitudes towards Silk Stockings in the<br />
The Japan Silk Association, Inc. 1959<br />
57 1267D<br />
Metropolitan Area The Japan Silk Association, Inc. 1960<br />
57 1268E Memor<strong>and</strong>um on the Psychology of Paint<br />
A Creative Problem Analysis <strong>and</strong> Suggested Areas for Motivational<br />
The Griswold-Eshleman Co. 1960<br />
57 1269E<br />
Research for Oscar Mayer & Company Oscar Mayer & Company 1960<br />
57 1270B A Progress Memor<strong>and</strong>um on the Victoria Market<br />
A Motivational Research Study of American Consumer Attitudes<br />
Arnott Biscuit Company 1960<br />
57 1271C<br />
toward Silk in the Metropolitan New York Area<br />
Summary of a Motivational Research Study for The Japan Silk<br />
The Japan Silk Association, Inc. 1960<br />
57 1271D<br />
Association, Inc.<br />
A Problem Analysis <strong>and</strong> Proposal for a Motivational Research<br />
Study on the Sales Opportunities <strong>and</strong> Problems of Pepsi Cola in<br />
The Japan Silk Association, Inc. 1960<br />
57 1272A<br />
Venezuela<br />
Un Analisis de Problema y Proposicion para un Estudio de<br />
Investigaciones Motivacionales sobre las Oportunidades de Venta<br />
1960<br />
57 1272.1A<br />
y Problemsa de Pepsi Cola en Venezuela n.d.<br />
57 1273F Gulf Oil Company Advertisement<br />
A Proposal for a Motivational Research Study on American<br />
Gulf Oil Company 1960<br />
57 1274A<br />
Attitudes toward South Africa <strong>and</strong> South Africans The South African Foundation 1960<br />
57 1275F Study of Reactions to an Ad in Life Magazine Sonotone Corporation<br />
American Telephone <strong>and</strong><br />
1960<br />
57 1276F Study of Reactions to an Ad in Life Magazine<br />
Telegraph Company 1960<br />
57 1277E Memor<strong>and</strong>um on Relievability in Advertising 1960<br />
57 1278E A Creative Memor<strong>and</strong>um on the Psychology of Soup Young & Rubicam, Inc. 1960