Steve DichterReportsInventory - Hagley Museum and Library
Steve DichterReportsInventory - Hagley Museum and Library
Steve DichterReportsInventory - Hagley Museum and Library
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Ernest Dichter - Research Reports, part of the Ernest Dichter Papers at the <strong>Hagley</strong> <strong>Library</strong> For more information, contact research@hagley.org<br />
16 453F<br />
The Comparative Effectiveness of a Rice <strong>and</strong> Wheat Chex<br />
Advertisement<br />
Proposal for a Motivational Research Study on the Sales <strong>and</strong><br />
Ralston Purina Company 1954<br />
17 454A<br />
Advertising Problems of Tabby Cat Food<br />
Proposal for a Psychological Research Study of the Personnel<br />
Ingalls-Miniter Co. 1954<br />
17 455A<br />
Problems of Thrifty Drug Stores, Inc.<br />
Proposal for an Annual Consultant Service to W. B. Doner <strong>and</strong><br />
Thrifty Drug Stores, Inc. 1954<br />
17 456A<br />
Company<br />
Proposal for a Motivational Research Study to Increase the<br />
W. B. Doner <strong>and</strong> Company 1954<br />
Volume of Institutional <strong>and</strong> Publication Advertising in the New York The New York World-Telegram <strong>and</strong><br />
17 457A<br />
World-Telegram <strong>and</strong> Sun<br />
A Motivational Research Study to Increase the Volume of<br />
Sun 1954<br />
Institutional <strong>and</strong> Publication Advertising in the New York World- The New York World-Telegram <strong>and</strong><br />
17 457C<br />
Telegram <strong>and</strong> Sun<br />
Proposal lfor an Annual Consultant Service to Fitzgerald<br />
Sun 1955<br />
17 458A<br />
Advertising Agency<br />
Proposal for an Annual Consultant Service to Fitzgerald<br />
Fitzgerald Advertising Agency 1954<br />
17 458.1A<br />
Advertising Agency, Inc. Fitzgerald Advertising Agency, Inc. 1956<br />
17 459A Dove Soap Lever Brothers Company 1954<br />
17 460A Proposal -- American Associated Insurance Co. Winius-Br<strong>and</strong>on Co. 1954<br />
17 461E Banking Botsford, Constantine <strong>and</strong> Gardner 1954<br />
17 462C Medical Ethics 1956<br />
17 462E Medical Ethics Survey Rollen Waterson Associated 1954<br />
17 463E Radio-TV Advertising of Fisher's Blend Flour<br />
A Pilot Study on the Sales <strong>and</strong> Advertising Problems of Jax Beer in<br />
Pacific National Advertising Agency 1954<br />
17 464D<br />
the New Orleans Negro Community Fitzgerald Advertising Agency 1955<br />
17 464E Creative Research Memo on Jax Beer Fitzgerald Advertising Agency 1955<br />
17 464A Proposal for a Psychological Research Study on Jax Beer<br />
A Proposal for an Extended Motivational Research Study on the<br />
Fitzgerald Advertising Agency 1954<br />
17 464.1A<br />
Problems of Jax Beer in the New Orleans Area Fitzgerald Advertising Agency 1955<br />
17 465A Proposal for a Motivational Research Study on Vipenta Drops<br />
A Motivational Research Study on the Sales <strong>and</strong> Advertising<br />
Hoffman La Roche Inc. 1954<br />
17 465C<br />
Problems of Vi-Penta Drops Hoffmann-La Roche, Inc. 1955
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