Steve DichterReportsInventory - Hagley Museum and Library
Steve DichterReportsInventory - Hagley Museum and Library
Steve DichterReportsInventory - Hagley Museum and Library
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Ernest Dichter - Research Reports, part of the Ernest Dichter Papers at the <strong>Hagley</strong> <strong>Library</strong> For more information, contact research@hagley.org<br />
9 214.3A<br />
A Proposal for a Pilot Motivational Research Study on the<br />
Psychology of Mail<br />
A Proposal for a Pilot Motivational Research Study on the<br />
General Foods Corporation 1960<br />
9 214.3A REV<br />
Psychology of Mail General Foods Corporation 1961<br />
9 214.3D A Pilot Motivational Research Study on the Psychology of Mai<br />
Proposal for the Development of a Special Technique to research<br />
General Foods Corporation 1961<br />
9 214.4A<br />
General Foods Advertising Mail <strong>and</strong> New Products General Foods Corporation 1962<br />
9 215E Johnson's Baby Lotion Young <strong>and</strong> Rubicam 1952<br />
9 216E Kent Cigarettes Young <strong>and</strong> Rubicam 1952<br />
9 217E St<strong>and</strong>ard <strong>and</strong> Electric Typewriters Young <strong>and</strong> Rubicam 1952<br />
9 217.1E Royal Typewriter Young <strong>and</strong> Rubicam 1952<br />
9 218E Memo re: Paul Jones Young <strong>and</strong> Rubicam 1951<br />
9 218F Memo re: Four Roses Advertising Four Roses Distillers Company 1960<br />
9 218.1E Memo on Paul Jones Whiskey n.d.<br />
9 219E Memo re: Lane's Cedar Chest Young & Rubicam 1951<br />
9 220E Memo re: Modess Young & Rubicam 1951<br />
9 220F Modess Ad -- Overall Imact n.d.<br />
9 221E White Owl Cigarettes Young <strong>and</strong> Rubicam 1951<br />
9 223E Sanforized<br />
Proposal for a Psychological Research Study on the Sales <strong>and</strong><br />
Young <strong>and</strong> Rubicam 1952<br />
9 224A Advertising Problems of the Household Finance Company Needham, Lewis & Brorby, Inc. n.d.<br />
9 225E Memo -- Institute for Research in Psychotherapy<br />
Proposed Motivational Research Program for Phillips Petroleum<br />
n.d.<br />
9 226A<br />
Co.<br />
Proposal to Lambert & Feasley re: Phillips Gasoline (Phillips<br />
Lippincott & Margulies 1955<br />
9 226.1A<br />
Petroleum Co.) Lambert & Feasley, Inc. 1959<br />
9 227E Educators-Advertising Council n.d.<br />
9 228E Wolsey Hose Young <strong>and</strong> Rubicam 1952<br />
9 229E 2 in 1 Shoe Polish Young <strong>and</strong> Rubicam 1952<br />
9 230E Gothic Girdles Young <strong>and</strong> Rubicam 1952<br />
9 231E Fry's Cocoa Young <strong>and</strong> Rubicam 1952<br />
9 232C Arrow Shirts Darts Young <strong>and</strong> Rubicam 1952<br />
9 233E Armour--Laboratories 1951<br />
9 233.1E Armour Laboratories Foote, Cone & Belding 1952<br />
9 234E The Role of Super Markets in Our Modern Culture Geyer, Howell <strong>and</strong> Ganger 1952<br />
9 236 Research Work Model for the Community Analyst in NTL n.d.<br />
9 239E The New Psychology of Electrical Appliances n.d.
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