Steve DichterReportsInventory - Hagley Museum and Library

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Ernest Dichter - Research Reports, part of the Ernest Dichter Papers at the Hagley Library For more information, contact research@hagley.org 83 1875A A Proposal for a Motivational Research Study of Consumer Attitudes toward Disposable Cups and Plates -- Paper, Plastic, Paper-Plastic Combinations and "Other Synthetics" Hicks & Greist, Inc. 1965 Vorschlag zu einer Motiv- und Marketingstrategiestudie ueber Bauer & Die. - Fabrik 83 1876A Eunova Vorschlag zu einer Motiv- und Public Relations-Studie ueber das Pharmazeutischer Praparate 1965 Siemens - Projekt Atomkraftwerk Obrigheim am Neckar -- Die Siemens-Schuckertwerke Psychologischen Voraussetzungen einer Optimalen Public Aktiengesellschaft z.H. der 84 1877C Relations-Policy Hauptwerbeabteilung n.d. 84 1878A Proposal for a Spice Islands Consumer Motivational Survey Proposal for the Development of Basic Principles for Successful Leslie Salt Company 1965 84 1879A Motion Picture Advertising Proposal for a Motivational Research Study on Creative and Sales Charles Schlaifer & Co. Inc. 1965 84 1880A Aspects of Gibson Greeting Cards, Inc. Proposal for a Motivational Research Study on Processed Chinese CIT Financial Corporation 1965 84 1881A Foods for La Choy Food Products Possible Research and Design Job on the Total Line of Welch Don Kemper Company, Inc. 1965 84 1882A Products Research Study on Air Passenger Traffic and Inflight The Welch Grape Juice Co. Inc. 1965 84 1883B Entertainment -- Preliminary Findings Research Study on Air Passenger Traffic and Inflight Inflight Motion Pictures, Inc. 1965 84 1884B Entertainment Inflight Motion Pictures, Inc. 1965 Rapport Definitif d'une Etude Motivationnelle concernant le Presente aux Houilleres du Nord et 84 1885C Recrutement dans le Bassin du Nord et du Pas de Calais du Pas de Calais 1965 84 1886B Non-Flyers Attitude toward Entertainment on Train or Bus Inflight Motion Pictures, Inc. 1965 84 1887A Proposal on the Attitudes and Motivations of the Present Day Voter Don Kemper Company, Inc. 1965 84 1887B Preliminary Recommendations based on the American Voter Study Progress Report on the Attitudes and Motivations of the Present- Don Kemper Company, Inc. n.d. 84 1887B.1 Day Voter Proposal for a Study of the Attitudes and Motivations of the Don Kemper Company, Inc. 1965 84 1887B.2 Present-Day Voter Mrs. Benjamin Gilbert 1965 84 1887C Attitudes and Motivations of the American Voter Don Kemper Company, Inc. 1965 84 1887C.1 Persuasion Experiments and Practical Applications A Proposal on Methodology for the Marketing of a New Form of Don Kemper Company, Inc. 1965 84 1888A Deodorant Hicks & Greist, Inc. 1965
Ernest Dichter - Research Reports, part of the Ernest Dichter Papers at the Hagley Library For more information, contact research@hagley.org 84 1889C 84 1890A 84 1891A Schlussbericht zu einer Motiv- und Marketing-Strategiestudie ueber Linde-Heimgefrierer -- Die Psychologischen Voraussetzungen einer Optimalen Marketing- und Werbestrategie fur Linde-Heimefrierer Vorschlag zu einer Motiv- und Marketing-Strategieuntersuchung uber "Mon Cheri" und die Neuschaffung eines zweiten Erfolgsproduktes unter Berucksichtigung des Bisherigen Ferrero- Sortimentes fur die Markte in Italien, Deutschland, Frankreich, Belgien, Oesterreich Vorschlag zu einer Motiv- und Pr- Strategieuntersuchung fuer die P T T ueber das Problem der Nachwuchsrekrutierung und Personalbeschaffung 84 1892C A Research Study of the X-Ray Market in Venezuela 84 1892C.Sup. Supplementary Memorandum to Westinghouse 84 1893A 84 1894A Vorschlag zu einer Motiv- und Marketing-Strategieuntersuchung ueber die Stellung der DKV Innerhalb der Deutschen Oeffentlichen und Privaten Krankenversicherungen Gesellschaft fur Linde's Eismaschinen 1965 P. Ferrero & C.S.p.a. Industria Dolciaria 1965 Public Relations Agentur Dr. Rudolf Farner 1965 Westinghouse International Company 1965 Westinghouse International Company 1965 Deutsche Kranken-Versicherungs- AG n.d. Proposal for a Study of the Buckingham Brand and the Three and Six Cigarette Market Carreras Group Marketing Limited 1965 84 1894C A Study of the Buckingham Brand and the Three and Six Market The Buckingham Brand and the Three and Six Market -- A Carreras Group Marketing Limited 1965 84 1894C.1 Quantitative Study Proposal for a Study on the Role of Color, Shape, Design and Carreras Group Marketing Limited 1966 84 1895A Names in Cigarette Packaging Erster Fortschrittsbericht zu einer Motiv- und Marketingstrategiestudie ueber die Herrenhuete -- Die Carreras Group Marketing Limited 1965 Motivpsychologischen Voraussetzungen einer Optimalen Verband der Woll- und 84 1896B Herrenhut-Werbe- und Marketingstrategie in Deutschland Schlussbericht zu einer Motiv- und Marketingstrategiestudie ueber Herrenhuete -- Die Motivpsychologischen Voraussetzungen einer Haarhutindustrie 1965 Optimalen Herrenhut-Werbe- und Marketingstrategie in Verband der Woll- und 84 1896C Deutschland Haarhutindustrie 1965
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