Steve DichterReportsInventory - Hagley Museum and Library
Steve DichterReportsInventory - Hagley Museum and Library
Steve DichterReportsInventory - Hagley Museum and Library
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Ernest Dichter - Research Reports, part of the Ernest Dichter Papers at the <strong>Hagley</strong> <strong>Library</strong> For more information, contact research@hagley.org<br />
30 802D<br />
A Motivational Pilot Study of the Sales <strong>and</strong> Advertising Problems of<br />
Youngstown Dishwashers<br />
30 802.1A Motivational Pilot Study on Youngstown Dishwashers<br />
Brooke, Smith, French & Dorrance,<br />
Inc. 1956<br />
Brooke, Smith, French & Dorrance,<br />
Inc. 1956<br />
30 803A Proposed Motivational Research Study on Cooperatives Cooperative League of the U. S. A. 1956<br />
American Cooperatives <strong>and</strong> Consumer Motivations -- An The Cooperative League of the<br />
30 803C<br />
Exploratory Study<br />
Proposal for a Motivational Research Study of the Sales <strong>and</strong><br />
USA 1957<br />
30 804A<br />
Advertising Problems of F. W. Woolworth Stores<br />
A Proposal for a Two Phased Research Program to Determine<br />
Basic Consumer Buying Motivations <strong>and</strong> Purchase Patterns in<br />
Connection with Launching a New "Flying -A-" Gasoline <strong>and</strong><br />
Lynn Baker, Inc. 1956<br />
30 805A<br />
Announcing the New "Flying -A-" Refinery Buchanan & Company, Inc. 1956<br />
Proposal for a Motivational Research Study of the Sales <strong>and</strong> Arndt, Preston, Chapin, Lamb <strong>and</strong><br />
30 806A<br />
Advertising Problems of Drexel Furniture<br />
Keen, Inc. 1956<br />
30 807A<br />
A Proposal for a Motivational Research Study of the Sales <strong>and</strong><br />
Advertising Problems of Chicken of the Sea <strong>and</strong> White Star Tuna Erwin, Wasey & Company, Inc. 1956<br />
30 808D A Pilot Motivational Study on Ronson Lighters<br />
A Proposal for a Motivational Research Study for the Seattle First<br />
Norman, Craig & Kummel, Inc. 1956<br />
30 809A<br />
National Bank<br />
Creative Problem Analysis <strong>and</strong> Proposal for a Motivational<br />
Research Study of the Sales, Marketing, Merch<strong>and</strong>ising <strong>and</strong><br />
Ruthrauff & Ryan, Inc. 1956<br />
31 811A<br />
Advertising Problems of Bavarian Brewing Company Bavarian Brewing Company 1956<br />
31 811B Preliminary Survey Findings Relative to Packaging<br />
A Psychological Motivational Research Study on the Sales <strong>and</strong><br />
Bavarian Brewing Company 1956<br />
31 811C<br />
Advertising Problems of Bavarian Beer Bavarian Brewing Company 1957<br />
31 811E Memo on Proposed Advertising Campaign for Bavarian's Beer n.d.<br />
31 811F An Interim Report on Proposed Bavarian's Ads<br />
Memo on the Progress Report Delivered to Bavarian Brewing<br />
Bavarian Brewing Company 1957<br />
31 811.1B<br />
Company Bavarian Brewing Company 1956<br />
31 811.1C An Interim Report on Bavarian's Label Test Bavarian Brewing Company 1957<br />
31 811.2B An Interim Report on Bavarian's Label Test Bavarian Brewing Company 1957<br />
A Creative Research Memo on Improving the Competitive Position Brooke, Smith, French & Dorrance,<br />
31 812E<br />
of an Airline<br />
Inc. 1956