Steve DichterReportsInventory - Hagley Museum and Library
Steve DichterReportsInventory - Hagley Museum and Library
Steve DichterReportsInventory - Hagley Museum and Library
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Ernest Dichter - Research Reports, part of the Ernest Dichter Papers at the <strong>Hagley</strong> <strong>Library</strong> For more information, contact research@hagley.org<br />
45 1002C-Exec<br />
An Executive Summary of a Motivational Research Study on the<br />
Present Position of Reliance in the Industrial Community <strong>and</strong> its<br />
Future Directions for Growth <strong>and</strong> Sales<br />
The Present Position of Reliance in the Industrial Community <strong>and</strong><br />
its Future Directions for Growth <strong>and</strong> Sales -- A Creative Problem<br />
Reliance Electric <strong>and</strong> Engineering<br />
Company 1961<br />
Reliance Electric <strong>and</strong> Engineering<br />
Company 1960<br />
45 1002.1A Analysis <strong>and</strong> Proposal for a Motivational Research Study<br />
Proposal for a Motivational Research Study to Determine how<br />
Wing can Substantially Increase Sales of its Revolving Space<br />
45 1003A<br />
Heaters Michel-Cather, Inc. 1958<br />
45 1004A Letter-Proposal on Personality of City of Lubbock, Texas<br />
A Creative Problem Analysis <strong>and</strong> Proposal for a Motivational<br />
Research Study of the Problems <strong>and</strong> Opportunities of the Paint<br />
Texas Telecasting, Inc. 1957<br />
45 1005A<br />
Industry<br />
Projet pur une Etude des Motivations preparee pour les<br />
National Lead Company 1958<br />
45 1006A<br />
Fromageries Bel<br />
Proposal for Increasing the Market Potential of Lora Margarine in<br />
Fromageries Bel n.d.<br />
45 1007A<br />
Switzerl<strong>and</strong><br />
Nordmende in der Gegenwaertigen Deutschen Fernseh --<br />
Triplex Werbeservice 1958<br />
45 1008D<br />
Entwicklung -- Eine Pilot Motivstudie<br />
A Proposal for a Motivational Research Study on Nescafe Instant<br />
1958<br />
45 1009A<br />
Coffee<br />
A Progress Report on a Motivational Research Study for Newscafe<br />
Saward Baker & Co. Ltd. 1957<br />
45 1009B<br />
Instant Coffee Saward, Baker & Co. Ltd. 1958<br />
45 1009C Report on a Motivational Research Study on Nescafe Saward Baker & Company Limited 1958<br />
45 1009.1A Translation of a Proposal for a Motivational Research Study AFICO, S. A. n.d.<br />
45 1009.1B<br />
The Sales <strong>and</strong> Advertising Problems of Nescafe in the Framework<br />
of the Dutch Instant Coffee Market -- A Progress Report<br />
Nescafe - Holl<strong>and</strong> Packaging <strong>and</strong> Advertising Slogans -- A<br />
AFICO, S. A. 1958<br />
45 1009.2C<br />
Motivational Research Study<br />
The Sales <strong>and</strong> Advertising Problems of Nescafe in the Framework<br />
Maggi's Production Mij. N. V. 1958<br />
45 1009.3C<br />
of the Dutch Instant Coffee Market<br />
Final Report of the Packaging, Label <strong>and</strong> Name Test on the<br />
Maggi's Producten Mij N.V. 1959<br />
45 1009.3E<br />
Swedish Coffee Study 1960<br />
45 1009.4C Attitudes to Nescafe n.d.
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