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Steve DichterReportsInventory - Hagley Museum and Library

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Ernest Dichter - Research Reports, part of the Ernest Dichter Papers at the <strong>Hagley</strong> <strong>Library</strong> For more information, contact research@hagley.org<br />

58 1298C.1<br />

A Motivational Research Study of the Current Image of KRON-TV<br />

within the Present Viewing Climate<br />

Interim Report on the Image of KRON-TV <strong>and</strong> Related Problems<br />

KRON-TV 1963<br />

58 1298.1B<br />

of Network Affiliation<br />

Proposal for a Motivational Research Study of the Problems<br />

KRON-TV 1960<br />

58 1299A<br />

connected with the Sale of Paint in Norway<br />

Progress Report on a Motivational Research Study of the<br />

Lilleborg Fabriker n.d.<br />

58 1299B Problems Connected with the Sale of Paint in Norway<br />

A Motivational Research Study on the Problems connected with<br />

Lilleborg Fabriker-DE-NO-FA 1961<br />

58 1299C<br />

the Sale of Indoor Paint in Norway Lilleborg Fabriker 1962<br />

59 1299E Memor<strong>and</strong>um on the Psychology of Paint<br />

A Proposal for a Motivational Study of Leisure Time -- Its Meaning,<br />

Lilleborg Fabriker 1960<br />

59 1300A<br />

Present Uses, <strong>and</strong> Future Trends The B. F. Goodrich Company<br />

The American Academy of General<br />

1960<br />

59 1301A Proposal for a Study of the Image of the Family Doctor<br />

Practice 1960<br />

59 1302A Proposal for a Market Survey on Microwave Ovens Raytheon Company 1960<br />

59 1303A Disposable Cups <strong>and</strong> Plates Scott Paper Company 1960<br />

59 1303C A Motivational Research Study on the "Scott Cup" Scott Paper Company 1960<br />

59 1304A Proposal for a Study on Consumers' Unfulfilled Needs Lever Brothers Company 1960<br />

59 1305A A Proposal for an Image Study for the Embassy of Liberia Lewis Giles & Associates 1960<br />

59 1306D An Attitudinal Pilot Study of the Esso Home Heat Campaign Esso Petroleum Limited n.d.<br />

59 1306E Practical Recommendations on Advertising<br />

Proposal for a Motivational Research Study about why People do<br />

or do not use Adolph's Meat Tenderizer, as well as How to<br />

Esso Petroleum Company Ltd. 1960<br />

59 1307A<br />

Influence Increased <strong>and</strong> Continued Use<br />

A Proposal for a Pilot Motivational Research Study on the Image of<br />

Adolph's Food Products Mfg. Co. 1958<br />

59 1308A<br />

the Benner Shopper <strong>and</strong> Chain<br />

Una Investigacion de Estudios Motivacionales de Nuevas<br />

Benner Tea Company 1960<br />

59 1309C<br />

Direcciones para el Futuro del Ron Santa Teresa<br />

A Motivational Research Study of New Directions for the Future of<br />

Ron Santa Teresa C. A. n.d.<br />

59 1309.1C<br />

Santa Teresa Rum Ron Santa Teresa, C.A. 1960<br />

59 1309.2A Aguardiente<br />

A Motivational Research Study on the Introduction of a new<br />

Ron Santa Teresa, C.A. 1962<br />

59 1309.2C<br />

Aguardiente by Santa Teresa Santa Teresa, C.A. 1963<br />

59 1310E Analysis of Mailing Pieces Ginden Nursery Co. 1960<br />

Proposal for a Motivational Research Consumer Study <strong>and</strong> General Telephone Company of<br />

59 1311A<br />

Consultant Arrangement<br />

California n.d.

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