Steve DichterReportsInventory - Hagley Museum and Library

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Ernest Dichter - Research Reports, part of the Ernest Dichter Papers at the Hagley Library For more information, contact research@hagley.org 57 1279A 57 1279B 57 1279C 57 1279C-Ex 58 1280A 58 1281A 58 1281A Rev. Proposal for a Motivational Research Study on the Advertising and Marketing Problems of Sunshine Powdered Milk in Australia Progress Report of a Study on the Problems connected with the Nestle Company (Australia) Ltd. 1960 Sale of "Sunshine" Powdered Milk in Australia Nestle Company (Australia) Ltd. 1960 A Study of the Problems connected with the Sale of "Sunshine" The Nestle Company (Australia) Powdered Milk in Australia Limited 1961 A Study of the Problems connected with the Sale of "Sunshine" The Nestle Company (Australia) Powdered Milk in Australia Vorschlag zu einer Motivstudie die den Versandhandel Limited 1961 betreffenden Werbeprobleme Proposal for a Motivational Research Study of Attitudes of Grands Magazins Jelmoli S.A. 1960 Audience and Investigation of WCCO Image Proposal for a Motivational Research Study of Attitudes of WCCO Radio 1960 Audience and Investigation of WCCO Image WCCO Radio 1961 58 1282A The Competitive Strengths and Weaknesses of County Trust in Relation to Consumer Expectations and Planning with Regard to Westchester Offices of New York Banks -- A Problem Analysis and Proposal for a Motivational Research Study County Trust Company 1960 58 1283A Proposal Promoting "Factor" with the General Practitioner Fred Morris Associates 1960 58 1284E A Creative Memorandum on the Psychology of Beer Young & Rubicam, Inc. 1960 58 1285A Letter of Proposal on Direct Mail as an Advertising Medium R. L. Polk & Company 1960 58 1285.1A Direct Mail Advertising R. L. Polk & Company 1960 58 1286E A Creative Memorandum and Problem Analysis of Canned Fruit Memorandum Proposal for a Motivational Market Research Study Botsford, Constantine & Gardner 1960 58 1287A on Union Aeromaritime De Transport A Problem Analysis and Proposal on Public Attitudes toward New Union Aeromaritime De Transport 1960 58 1288A Directions for Volkswgen An Executive Summary and Analysis of Negative Attitudes towards Volkswagen Pty. Ltd. 1960 58 1289B Electronic Data Processing Computers "Why Don't They Buy Computers?" -- A Motivational Research Modern Office Procedures 1960 58 1289C Study conducted for Office Procedures Magazine Modern Office Procedures 1960 1289C - An Executive Summary and Analysis of Negative Attitudes towards 58 Exec. Electronic Data Processing Computers Modern Office Procedures 1960
Ernest Dichter - Research Reports, part of the Ernest Dichter Papers at the Hagley Library For more information, contact research@hagley.org 58 1290B A Progress Report on the Private versus Municipal Ownership Problems A Second Progress Report on the Private versus Municipal Kentucky Utilities Company 1960 58 1290B.1 Ownership Problems 21 Answers for You - the Voters of Paducah - on the Proposal of Kentucky Utilities Company 1960 58 1290B.2 the City of Paducah to Acquire the KU Electric System A Proposal for a Motivational Research Study of the Market n.d. 1291A 1291A Problems and Opportunities of the Australian Painting Industry A Creative Problem Analysis and a Proposal for a Motivational Glazebrooks Paint 1960 58 1292AE Research Study on Gibbons Beer The Lion Inc. 1960 58 1292B Interim Memorandum A Motivational Research Study of the Current Beer Drinking The Lion Inc., Brewers 1960 58 1292C Climate in the Scranton Area The Lion Inc. 1961 Proposal for a Research Study for the United Tobacco Companies Hedly, Byrne & Co. (Transvaal) 58 1293E (South) Limited (Pty.) Ltd. 1960 58 1294A Proposal for a Research Study for the Diaper Service Industry C. Robert Gruver Associates 1960 58 1295A A Problem Analysis and Proposal for a Motivational Research Study on Stanley Home Products and the Stanley Home Parties Stanley Home Products, Inc. 1960 58 1296A B. V. D. Company, Inc. B. V. D. Company, Inc. 1960 58 1297C 1297C Ex. A Motivational Research Study for the New York Mirror New York Mirror 1963 58 Sum. A Motivational Research Study for the New York Mirror A Creative Problem Analysis and Proposal for a Motivational New York Mirror 1963 58 1297EA Research Study for the New York Daily Mirror A Problem Analysis and Motivational Research Study Plan for New York Mirror 1960 58 1298A Rev. KRON-TV KRON-TV 1960 58 1298B Interim Memorandum KRON-TV n.d. 1298B1 Reponses to Questions re: Motivational Research Study Plan for 58 Supp. KRON-TV A Motivational Research Study of KRON-TV within the Current KRON-TV 1961 58 1298C Viewing Climate KRON-TV 1961 1298C - Memorandum on KRON-TV's Relationships with Advertising 58 Sup. Personnel in San Francisco Questions and Answers based on a Motivational Research Study KRON-TV 1961 1298C - of KRON-TV within the Current Viewing Climate -- Presentations in 58 Sup. (2) Four Cities KRON-TV 1962
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