Steve DichterReportsInventory - Hagley Museum and Library
Steve DichterReportsInventory - Hagley Museum and Library
Steve DichterReportsInventory - Hagley Museum and Library
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Ernest Dichter - Research Reports, part of the Ernest Dichter Papers at the <strong>Hagley</strong> <strong>Library</strong> For more information, contact research@hagley.org<br />
75 1666A Memo on Recommendations for Weil & Aschheim, Johannesburg<br />
A Motivational Research Study of the Problems connected with the<br />
Sales <strong>and</strong> Advertising of Lovable Brassieres <strong>and</strong> Girdles in South<br />
Weil & Aschheim 1963<br />
75 1666C<br />
Africa<br />
A Psychological Study on the Sales <strong>and</strong> Advertising Problems of<br />
Weil <strong>and</strong> Aschheim Limited 1963<br />
75 1666.1C<br />
Burmil Stockings Weil <strong>and</strong> Aschheim Limited 1963<br />
76 1667B Fortschrittsbericht zu einer Motivstudie ueber Kemdex Hans Schnupp Werbeberater BDW 1963<br />
76 1667C Schlussbericht zu einer Motivstudie ueber Kemdex<br />
Vorschlag zu einer Motivstudie ueber Sanatogen-S und die<br />
Psychologischen Voraussetzungen einer Marketinggerechten<br />
Hans Schnupp Werbeberater BDW 1963<br />
76 1668A<br />
Werbung fuer Sanatogen-S Bauer & Cie. 1963<br />
76 1668C Schlussbericht zu einer Motivstudie ueber Sanatogen<br />
Zweiter Fortschrittsbericht zu einer Motivstudie ueber die<br />
Bauer & Cie. 1963<br />
76 1669B<br />
Marketing-Probleme der Blendax-Zahnpasta Blendax-Werke 1963<br />
76 1670A Proposal for a Comparison Product Test of L'Aimant Perfume Coty, Inc. 1963<br />
76 1671A Proposal for two Panel Sessions to test new Breck Print Ads Reach, McClinton & Company, Inc. 1963<br />
76 1671A.1 A Proposal for a Validating Study of the Breck Image<br />
A Pilot Motivational Study of the Consumer Image of the Breck<br />
Reach McClinton & Company, Inc. 1963<br />
76 1671D<br />
Company <strong>and</strong> its Hair Preparations<br />
The Present Climate for Dieting in the United States -- A<br />
Memor<strong>and</strong>um based on the Work of the New York Times Grocery<br />
Reach McClinton & Company, Inc. 1963<br />
76 1672E<br />
Research Workshop<br />
A Proposal for a Motivational Research Study on the Potentials for<br />
the Introduction of an Imported Luxury Cigarette into the American<br />
The New York Times 1963<br />
76 1673A<br />
Market<br />
A Progress Report on the Potentials for a Prestige Cigarette in the<br />
Brinkmann A. G. 1963<br />
76 1673B<br />
American Market Brinkmann AG 1963<br />
Review <strong>and</strong> Analysis of The Bank's Television Commercials New Engl<strong>and</strong> Merchants National<br />
76 1674E<br />
presented in conjunction with News Programs<br />
A Proposal for a Motivational Research Study on the Avenues of<br />
Bank 1963<br />
76 1675A<br />
Potential Growth in the Market for Milk Kenyon & Eckhardt Inc. 1963