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Steve DichterReportsInventory - Hagley Museum and Library

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Ernest Dichter - Research Reports, part of the Ernest Dichter Papers at the <strong>Hagley</strong> <strong>Library</strong> For more information, contact research@hagley.org<br />

59 1312A A Proposal for a Consumer Motivational Market Survey<br />

Columbus Coated Fabrics<br />

Corporation 1960<br />

Research Plan for a Motivational Study on the Sales <strong>and</strong><br />

Ladies Leather Apparel<br />

59 1314A Adertising Problems of Ladies Leather Jackets <strong>and</strong> Coats<br />

Proposal for a Study on How the Ladies Leather Apparel<br />

Manufacturers Association 1960<br />

Manufacturers Association can help Increase the Sale of Ladies The Ladies Leather Apparel<br />

59 1314A.1<br />

Leather Jackets <strong>and</strong> Coats<br />

Manufacturers Association 1960<br />

Research Plan for a Motivational Study on the Sales <strong>and</strong><br />

Ladies Leather Apparel<br />

59 1314E Adertising Problems of Ladies Leather Jackets <strong>and</strong> Coats Manufacturers Association 1960<br />

59 1315A Gravity Line Feed Devices<br />

Findings to Date on the Gr<strong>and</strong> Union Food-O-Mat -- A Progress<br />

The Gr<strong>and</strong> Union Co. 1960<br />

59 1315B<br />

Memor<strong>and</strong>um<br />

The Present Significance <strong>and</strong> the Future Potential of the Food-O-<br />

1960<br />

59 1315C<br />

Mat -- A Motivational Research Study<br />

A Progress Memor<strong>and</strong>um on a Motivation Research Project<br />

dealing with Dealer <strong>and</strong> Consumer Attitudes toward Lucas <strong>and</strong><br />

Gr<strong>and</strong> Union Company 1960<br />

59 1316B<br />

Selected Car Accessories<br />

A Motivational Research Study investigating the Attitude of<br />

Motorists <strong>and</strong> Tradesmen toward Car Accessories <strong>and</strong> the Joseph<br />

Joseph Lucas Ltd. n.d.<br />

59 1316C<br />

Lucas Limited Joseph Lucas Limited 1960<br />

Rough Draft of County Lab Study Silvikrin Shampoo Sachet & County Laboratories, Beecham<br />

59 1317C<br />

Package Preference Report<br />

House 1960<br />

59 1317F A Store Test on the New Silvikrin Sachet County Laboratories Limited 1962<br />

59 1317.1C<br />

A Motivational Research Experiment evaluating P. V. C. <strong>and</strong> Foil<br />

as Alternative Packaging Materials for a "One Wash" Shampoo<br />

Proposal for a Motivational Research Package Test for Frood<br />

County Laboratories n.d.<br />

59 1318A<br />

Packets<br />

A Proposal for a Pilot Motivational Investigation on the Attitude of<br />

Hobson Bates & Partners, Ltd. 1960<br />

59 1319A<br />

Women toward Deodorants Hobson Bates & Partners, Ltd. 1960<br />

59 1320E Creative Memor<strong>and</strong>um on the Psychology of Furniture<br />

Proposal for a Pilot Motivational Project about Steps that Schenley<br />

can take to Increase the Sales of Non-Whiskey Items <strong>and</strong> Increase<br />

Tucker Wayne & Company 1960<br />

60 1321A<br />

its Share of This Market<br />

The Present Position o<strong>and</strong> Future Potential of White Rose in<br />

Canada -- A Creaqtive Problem Analysis <strong>and</strong> Proposal for a<br />

Porter Henry & Co., Inc. 1960<br />

60 1322A<br />

Motivational Research Study Canadian Oil Companies Ltd. 1960

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