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Steve DichterReportsInventory - Hagley Museum and Library

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Ernest Dichter - Research Reports, part of the Ernest Dichter Papers at the <strong>Hagley</strong> <strong>Library</strong> For more information, contact research@hagley.org<br />

83 1863A<br />

Proposal for a Motivational Research Study on the Present Social<br />

<strong>and</strong> Economic Political Attitudes, Fears <strong>and</strong> Expectations of the<br />

Venezuelan People<br />

Proposal for a Motivational Research Study on How to Use the<br />

Moving of Universidad Catolica from the Old Campus to the New<br />

Dr. Alberto Vollmer -- Ron Santa<br />

Teresa, C. A. 1965<br />

Dr. Alberto Vollmer -- Ron Santa<br />

Teresa, C. A. 1965<br />

83 1864A One to Increase the Success of the Universidad Catolica<br />

Proposal for a Pilot Study on Consumer Attitudes on the Major<br />

83 1865A<br />

Medical Program Blue Cross-Blue Shield 1965<br />

83 1865A.2 Research for Marketing Planning - A Proposal Ball Brothers Company<br />

Remington Electric Shaver &<br />

1965<br />

A Proposal for a Consumer Test Program of New Small Typewriter Division -- Sperry R<strong>and</strong><br />

83 1866A Household Appliances under Remington Br<strong>and</strong> Name<br />

Proposal for a Research Study on Air Passenger Traffic <strong>and</strong> In-<br />

Corp. 1965<br />

83 1867A<br />

Flight Entertainment<br />

Why People Fly <strong>and</strong> Don’t Fly <strong>and</strong> the Role of Inflight<br />

Inflight Motion Pictures, Inc. 1965<br />

83 1867D<br />

Entertainment -- A Pilot Study Inflight Motion Pictures, Inc. 1965<br />

83 1868A Proposal for Toshiba Company<br />

An Exploratiory Investigation of Ten Women's Names <strong>and</strong> Their<br />

Appropriateness as Spokeswomen for a Line of Baked Goods<br />

Toshiba Company 1965<br />

83 1869D<br />

Products<br />

A Proposal for a Study of the Development of Symbols &<br />

General Baking Company 1965<br />

83 1870A Vocabulary to be used in Cigarette Advertising <strong>and</strong> Promotion<br />

A Study of Symbols <strong>and</strong> Vocabulary for use in Cigarette<br />

Carreras Limited 1965<br />

83 1870C<br />

Advertising <strong>and</strong> Promotion Carreras Group Marketing Limited 1965<br />

83 1871C A Psychological Segmentation of the Cigarette Smoking Market Carreras Group Marketing Limited 1965<br />

83 1872A<br />

Cigarettes <strong>and</strong> Group Ambitions - What British Youth wants out of<br />

Life Today - A Proposal for a Motivational Research Study<br />

Cigarettes <strong>and</strong> Group Ambitions - What British Youth wants out of<br />

Carreras Limited 1965<br />

83 1872C<br />

Life Today<br />

Cigarettes <strong>and</strong> Group Ambitions - What British Youth wants out of<br />

Carreras Group Marketing Limited 1965<br />

83 1872C.1<br />

Life Today - Quantitative Study<br />

Proposal for a Motivational Research Study on the Image of Loft<br />

Carreras Group Marketing Limited 1966<br />

83 1873A<br />

C<strong>and</strong>y Stores Al Paul Lefton, Inc. 1965<br />

83 1874A Proposal for a Psychological Study of Motivating Salesmen Don Kemper Company, Inc. 1965

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