Steve DichterReportsInventory - Hagley Museum and Library
Steve DichterReportsInventory - Hagley Museum and Library
Steve DichterReportsInventory - Hagley Museum and Library
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Ernest Dichter - Research Reports, part of the Ernest Dichter Papers at the <strong>Hagley</strong> <strong>Library</strong> For more information, contact research@hagley.org<br />
47 1033A Bild Magazine Axel Springer Publishing House 1958<br />
47 1034A Hamburger Abendblatt (Newspaper) Axel Springer Publishing House 1958<br />
47 1035A Proposal for Motivational Research for Pfister Furniture Co.<br />
A Problem Analysis <strong>and</strong> Proposal for a Motivational Research<br />
Mobel-Pfister A. G. 1958<br />
47 1036A<br />
Study on Park West Village Webb & Knapp, Inc. 1958<br />
47 1037A Edward Petry & Co., Inc.<br />
A Problem Analysis <strong>and</strong> Motivational Research Study Plan for<br />
Edward Petry & Co., Inc. 1958<br />
47 1037.1A<br />
KPRC Radio Station in Houston<br />
An Outline of a Progress Report on the Psychological<br />
1958<br />
47 1037B Effectiveness of KPRC Programming <strong>and</strong> Advertising"<br />
A Motivational Research Study on the Psychological Effectiveness<br />
Radio Station KPRC 1958<br />
47 1037C<br />
of KPRC Programming <strong>and</strong> Advertising<br />
The People Talk Back to Radio -- A Motivational Research Study<br />
Radio Station KPRC 1958<br />
47 1037D<br />
of the Houston Radio Audience<br />
Part II A Motivational Research Study on the Psychological<br />
Radio Station KPRC n.d.<br />
47 1037.1C Effectiveness of KPRC Programming <strong>and</strong> Advertising Radio Station KPRC 1958<br />
47 1038A Ad Test for Washing Machines in Germany<br />
A Creative Problem Analysis <strong>and</strong> Proposal for a Motivational<br />
Siemens-Schuckert Werke A.G. 1958<br />
47 1039A<br />
Research Study for Wirthmore Feeds, Inc. Wirthmore Feeds, Inc. 1958<br />
47 1040A Waterman Pen Company Kemper Industries, Inc. 1958<br />
47 1041A Rawling Sporting Goods Co.<br />
A Motivational Research Pilot Study of the Sales, Advertising <strong>and</strong><br />
Winius-Br<strong>and</strong>on Company 1958<br />
47 1041D Merch<strong>and</strong>ising Problems of Rawlings Sporting Goods Winius-Br<strong>and</strong>on Company 1958<br />
47 1041E Note on Creative Reaction to Draft Rawlings Ads<br />
Possible Research Project on Heinz Baby Foods in the Greater<br />
Winius-Br<strong>and</strong>on Company 1958<br />
47 1042A<br />
New York Trading Area H. J. Heinz Company 1955<br />
47 1042A.1 H. J. Heinz Company H. J. Heinz Company 1963<br />
47 1043CE A Creative Memo on Day-Brite Winius-Br<strong>and</strong>on Company 1958<br />
47 1043E Report of Creative Session -- Day-Brite Winius-Br<strong>and</strong>on Company 1959<br />
A Creative Memo on the Promotion of Rayon Cord <strong>and</strong> a Br<strong>and</strong> Arndt, Preston, Chapin, Lamb <strong>and</strong><br />
47 1044.CE<br />
Name Analysis<br />
Keen, Inc.<br />
Glass Containers Manufacturers<br />
1958<br />
Institute 1958<br />
47 1045A Glass Containers Manufacturers Institute<br />
Executive Summary of the Pilot Motivational Research Study on<br />
Beer Packaging, One-Way Bottles <strong>and</strong> Returnables as Compared<br />
47 1045B<br />
with Cans, Among Beer Distributors<br />
Glass Containers Manufacturers<br />
Institute, Inc. 1958