Steve DichterReportsInventory - Hagley Museum and Library

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Ernest Dichter - Research Reports, part of the Ernest Dichter Papers at the Hagley Library For more information, contact research@hagley.org 65 1399.1A Proposal for a Motivational Research Study for American Motors Corporation Geyer, Morey & Ballard, Inc. 1963 65 1400E The Motivations of Cigarette Smoking -- A Creative Memorandum Young & Rubicam, Inc. 1961 65 1401E Consumer Attitudes towards Blintzes Smith/Greenland Company 1961 65 1402C Rapporto Finale Dell'Inchiesta Motivazionale Sulle Cucine in Italia Ditta Fargas Soc.p.Az., Milano 1960 65 1403A Tastykake Final Report on Tastykake's Competitive Position in the Newark- Barrington & Company 1961 65 1403C Morristown-Dover Area Barrington and Company 1961 65 1404A Ford Proposal for Motivational Research Investigation on Oxo Cubes Ford-Werke 1961 65 1406A and Oxo Sachet Soups A Pilot Motivational Investigation on the Oxo Brand (Cubes and Chr. Bjelland and Company A/S 1961 65 1406D Soups) for the Norwegian Market Chr. Bjelland 1961 65 1407A Outline of Study Ideas for Fordson A Proposal for a Motivational Research Study on the Introduction Fordson n.d. 65 1408A of Brazilian Baler Twine to the American Market Ernest Cowan 1961 65 1409A Proposal for a Pilot Study on Afternoon Listening A Motivational Research Study on the Listening Habits and n.d. 65 1409C Attitudes of Afternoon Radio Audiences A Draft Proposal for a Motivational Research Study on Marketing 1961 65 1410A Strategy for Kotex in Australia Proposal for a Study for the Development of a New Brand-Mark for John P. Young & Associates 1961 65 1411A Continental Oil Company in Europe Continental Oil Company 1961 A Creative Problem Analysis and Proposal for a Motivational DWA Werbeagentur C.P. Wieland 65 1412A Research Study for Europa Cigarettes A Proposal for a Motivational Marketing Study of Good Humor Ice Company 1961 65 1413A Cream A Creative Problem Analysis and a Proposal for a Motivational Good Humor Corporation 1961 65 1414A Research Study on the Recruiting Program of the Air Force A Proposal for a Motivational Study of the Marketing and MacManus, John & Adams, Inc. 1961 65 1415A Advertising Problems of Mrs. Wagner's Pies Smith/Greenland Co., Inc. 1961 65 1415B Memorandum on Tentative Findings on Mrs. Wagner's Pies A Motivational Research Study of the Marketing and Advertising Smith/Greenland Company 1961 65 1415C Problems of Mrs. Wagner's Pies Smith/Greenland Company Inc. 1961
Ernest Dichter - Research Reports, part of the Ernest Dichter Papers at the Hagley Library For more information, contact research@hagley.org 65 1416A A Proposal for a Motivational Research Project on the Sales and Marketing Future of "Yankee" Automotive Accessories Daytime TV Programing for Women -- A Pilot Exploration of Women's Attitudes and Suggestions with Special Reference to the Climate of Acceptance for a Panel Discussion Program sponsored Alan Berni & Associates, Inc. 1961 65 1417D by Daitch-Shopwell Daitch Crystal Dairies, Inc. 1961 65 1418A Revised Proposal on Operation Moon Proposal for a Motivational Research Study on the Membership n.d. 65 1419A Problems and Oportunities of Beta Sigma Phi A Preliminary Progress Report on membership Problems and Walter W. Ross and Company, Inc. 1961 66 1419B Opportunities of Beta Sigma Phi A Memorandum Updating our Progress Report of August, 1961 Walter W. Ross and Company, Inc. 1961 66 1419B.1 (Beta Sigma Phi) A Memorandum further exploring Membership Opportunities of Walter W. Ross and Company, Inc. 1961 66 1419B.2 Beta Sigma Phi Walter W. Ross and Company, Inc. 1962 66 1419C A Motivational Research Pilot Study on Beta Sigma Phi Proposal for a Motivational Research Study re: the Swiss Cigarette Walter W. Ross Co., Inc. 1962 66 1421A Market A Draft Proposal for a Motivational Research Study on the Corporate Image of Commonwelth Industrial Gases Limited The British-American Tobacco Co. n.d. 66 1422A (Australia) A Creative Problem Analysis and a Proposal for a Motivational Research Study on Increasing Passenger Traffic over Pan Am's John Young & Associates 1961 66 1423A North Atlantic Routes A Proposal for a Motivational Research Study on Attracting New Pan American World Airways 1961 66 1423A Rev. Passenger Traffic to Pan American Pan American World Airways 1961 A Proposal for a Motivational Research Study for Trans-Atlantic Trans-Atlantic Passenger 66 1424A-Rev. Passenger Steamship Conference A Summary Memorandum of the Main Findings and Practical Applications of a Motivational Research Study for the Kroger Steamship Conference 1961 66 1425C-Ex. Company A Creative Memorandum on the Role of the Automobile in 1961 66 1426E Different Countries Ford-Werke 1961 66 1428E Twelve Criteria for a Good Brand Name on Trade Mark A Problem Analysis and Proposal for a Motivational Research Young & Rubicam, Inc. 1961 66 1429A Study for Cottees Limited Cottees Limited 1961
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Steve DichterReportsInventory - Hagley Museum and Library

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