Steve DichterReportsInventory - Hagley Museum and Library

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Ernest Dichter - Research Reports, part of the Ernest Dichter Papers at the Hagley Library For more information, contact research@hagley.org 114 2644A Vorschlag zu einer Motivstudie im Bereich Bad / WC Den Schweizerischen Grosshandelsverband der Sanitaren Branche und die Werbeagentur Gisler & Gisler 1972 Vorschlag zu einer Motiv- und Marketingstudie in Bereich Bonbons Aktiengsellschaft fur Nestle 114 2645A (Confiserie au Sucre) Produkte 1972 Motiv- und Marketingstudie im Bereich Bonbons (Confiserie au Aktiengesellschaft fur Nestle 114 2645C Sucre) Offre pour une Etude de Motifs et d'Image sur la Pharmacie Produkte 1972 14 2647A Principale, Geneve Increasing the Sales of Savarin Coffees in the New York Areas -- BEP S.A. 1972 114 2648A A Proposal for a Motivation Research Study Vorschlag zu einer Image- und Werbekonzeptionsuntersuchung S. A. Schonbrunn & Company, Inc. 1972 114 2649A fur Vetroflex Vorschlag zu einer Untersuchung des Werbekonzeptes Barry Fibres de verre SA 1972 114 2650A (Post-Test Barry) Chocolat Suchard SA 1972 114 2651F Packungs- und Etikettentest fur Bell-Konserven Summary of Key Findings at Progress Report -- Marketing Bell AG 1972 114 2652B Condoms in Today's Society Marketing Condoms in Today's Society -- A Motivational Youngs Drug Products Corporation 1973 114 2652C Resesarch Study Proposal for a Motivational Research Study on Marketing Youngs Drug Products Corporation 1973 114 2652A Condoms in Today's Society Youngs Drug Products Corporation 1972 New Marketing Opportunities in Off-Peak Bus Operations -- A North Virginia Transportation 114 2653A Proposal for a Motivational Research Study Marketing a New Color Copier -- A Proposal for a Motivational Commission 1972 114 2654A Research Study The Cotton Market: A Proposal for a Two-Part Motivation Xerox Corporation 1973 Research Study -- Part I - Advertising Strategy -- Part II - Geigy Agricultural Chemicals 114 2655A Marketing Post-Emergence Herbicides Proposal for a Brand Image and Advertising Campaign Study Division -- Ciba-Geigy Corporation 1973 relative to Camel Filter in the German and French-speaking parts R. J. Reynolds Tobacco 114 2656A of Switzerland International S.A. 1972 114 2657A Vorschlag zu einer Imageanalyse for Suchard Chocolat Suchard SA n.d. 114 2658A Vorschlag zu einer Motiv- und Marketingstudie fur Haarfarbemittel Lorsa SA 1972 114 2658C Bericht zu einer Motivstudie fur Haarfarbemittel Lorsa SA 1973
Ernest Dichter - Research Reports, part of the Ernest Dichter Papers at the Hagley Library For more information, contact research@hagley.org 114 2659A Vorschlag zu einer Publikumsbefragung uber Direktwerbung Schweiz. Vereinigung fur Direktwerbung 1972 Vorschlag zu einer Untersuchung der Aufina-Werbung (Pre-Test AWG, AG fur Werbeplanung und - 114 2660A "Ein Vernunftiger Kredit …") gestaltung 1972 Bericht zu einem Copytest fur die Aufina Kleinkredit- AWG, AG fur Werbeplanung und - 114 2660C Werbekonzeption 1973 Vorschlag zu einer Publikumsbefragung (Motivforschung) in der gestaltung 1973 115 2661A Gemeinde Unterageri Den Einwohnerrat Unterageri (Zug) General Foods Corporation -- Post 1972 115 2661C Qualitative In-Put to develop Selling Propositions for PF-24 Division 1973 115 2662C Image- und Marketingstudie fur Coca-Cola Vorschlag zu einer Markstudie uber Elektronische Coca-Cola GmbH 1973 115 2663A Untersuchungsapparate in der Hamatologie Sandoz AG 1972 115 2664A Vorschlag zu einer Motiv- und Imageuntersuchung fur Just Axel P. Moog Werbeberatung BSR bzw. Firma Ulrich Justrich AG 1973 Vorschlag zu einer Motiv- und Imagestudie bei Konsumenten, Verband Schweizerischer 115 2665A Firmenkunden (Einkaufern) und Lieferfirmen der Papeterien Vorschlag zu einer Psychologischen Leitstudie fur das Projekt Papeteristen n.d. 115 2666A "Maryland" Reynolds Cigarette Corp. 1973 Bericht zu einer Untersuchung uber die Kaufmotive von Grossversandhaus Quelle, Gustav 115 2667C Damenoberbekleidung aus dem Versandhaus Schickedanz KG 1972 Research Proposal for an Image and Marketing Survey of the Hamburg-South American 115 2668A Columbus Line Steamship Company 1972 A Progress Memorandum on a Motivational Research Study for Hamburg-South American 115 2668B Columbus Line Steamship Company 1973 A Motivational Research Study -- Improving the Image and Market Hamburg-South American 115 2668C for the Columbus Line Steamship Company 1973 Untersuchngsvorschlag fur eine Image- und Hamburg-Sudamerikanische 115 2668A Marketinguntersuchung der Columbus Line Dampfschifffahrts-Gesellschaft 1972 115 2669A 115 2670A 115 2671A Increasing the Market for Sale of Elanco Packaged Products to Elanco Products Company -- Veterinarians -- A Proposal for a Motivational Research Study Introducing a New Line of Modular Office Accessories -- A Division of Eli Lilly & Co. 1973 Proposal for a Motivation Research Study Outline for a Motivational Research Project on increasing Sales of Pitney-Bowes, Incorporated 1973 Brand A AR&H Advertising, Inc. 1973
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Steve DichterReportsInventory - Hagley Museum and Library

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