Steve DichterReportsInventory - Hagley Museum and Library
Steve DichterReportsInventory - Hagley Museum and Library
Steve DichterReportsInventory - Hagley Museum and Library
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Ernest Dichter - Research Reports, part of the Ernest Dichter Papers at the <strong>Hagley</strong> <strong>Library</strong> For more information, contact research@hagley.org<br />
41 949.1A Aluminum Linings in Water Heaters<br />
A Creative Problem Analysis <strong>and</strong> Proposal for a Motivational<br />
Kaiser Aluminum & Chemical<br />
Corporation 1959<br />
Research Study of the Packaging, Display <strong>and</strong> Sales of Eveready Union Carbide International<br />
41 950A<br />
Flashlight Batteries in Latin America<br />
A Creative Problem Analysis <strong>and</strong> Proposal for a Motivational<br />
Research Study of the Sales <strong>and</strong> Advertising Problems of Linde<br />
Company 1957<br />
41 951A<br />
Star Gems J. M. Mathes, Inc. 1957<br />
42 952A Memos for Jewish Agency <strong>and</strong> Draft of Proposal<br />
Proposal for a Motivational Research Study to Determine Why<br />
Customers are not Purchasing Sufficient Amounts of Life<br />
Jewish Agency 1957<br />
42 953A<br />
Insurance Prudential Insurance Company 1957<br />
Underst<strong>and</strong>ing <strong>and</strong> Selling More Effectively to the Potential Prudential Insurance Company of<br />
42 953C<br />
Prudential Life Insurance Buyer<br />
America 1960<br />
Underst<strong>and</strong>ing <strong>and</strong> Selling More Effectively to the Potential Prudential Insurance Company of<br />
42 953C - Exec Prudential Life Insurance Buyer -- An Executive Summary<br />
Tabulation Sheet showing the Raw Data <strong>and</strong> Computations for<br />
America 1960<br />
Test 1: "Jobs Associated with Your Insurance Agent's Personality Prudential Insurance Company of<br />
42 953C.1<br />
<strong>and</strong> Training"<br />
America 1960<br />
A Report on the Motivating Response Patterns to the Prudential Prudential Insurance Company of<br />
42 953TV<br />
Commercials<br />
America 1959<br />
Proposal for a Motivational Research Study to Develop Specific Prudential Insurance Company of<br />
42 953.1A Effective Selling Techniques for Different Customer Groups<br />
America<br />
The Prudential Insurance Company<br />
1958<br />
42 953.2A Motivational Research <strong>and</strong> MRP<br />
of America<br />
Prudential Insurance Company of<br />
1957<br />
42 953.3A Proposal for Testing Prudential TV Commercials<br />
A Creative Problem Analysis <strong>and</strong> Proposal for a Motivational<br />
America 1958<br />
Research Study of the Sales <strong>and</strong> Advertising Problems of Nylon E. I. DuPont De Nemours &<br />
42 954A<br />
Carpets<br />
Company, Inc. 1957<br />
A Motivational Research Study of the Sales <strong>and</strong> Advertising E. I. DuPont De Nemours &<br />
42 954C<br />
Problems of Nylon Carpets on the Retail Level<br />
A Creative Problem Analysis <strong>and</strong> Proposal for a Motivational<br />
Company, Inc. 1958<br />
Research Study of Nylon Carpeting Acceptance among E. I. DuPont De Nemours &<br />
42 954.1A<br />
Distributors, Buyers <strong>and</strong> Retailers<br />
Company, Inc. 1957<br />
42 955A Fresh Deodorant Pharma-Craft Company 1957
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