Steve DichterReportsInventory - Hagley Museum and Library
Steve DichterReportsInventory - Hagley Museum and Library
Steve DichterReportsInventory - Hagley Museum and Library
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Ernest Dichter - Research Reports, part of the Ernest Dichter Papers at the <strong>Hagley</strong> <strong>Library</strong> For more information, contact research@hagley.org<br />
20 548E Consultant Advisory Memo on Office Desks<br />
Proposal for an Annual Consultant Service to Stiller-Rouse <strong>and</strong><br />
Chas. L. Rumrill Co. 1955<br />
20 549A<br />
Associates of Los Angeles Stiller-Rouse <strong>and</strong> Associates 1955<br />
Proposal for an Annual Consultant Service to Aubrey, Finlay, Aubrey, Finley, Marley & Hodgson,<br />
20 550A<br />
Marley <strong>and</strong> Hodgson, Inc. of Illinois<br />
Inc. 1955<br />
Proposal for a Motivational Research Study of the Sales <strong>and</strong> Arndt, Preston, Chapin, Lamb <strong>and</strong><br />
20 551A<br />
Advertising Problems of Boscul Coffee<br />
Keen, Inc. 1955<br />
A Field Research Memor<strong>and</strong>um <strong>and</strong> Taste Test of Consumer Arndt, Preston, Chapin, Lamb <strong>and</strong><br />
20 551C<br />
Evaluations of Boscul <strong>and</strong> Maxwell House Coffees<br />
Proposal for a Motivational Research Study of the Personality <strong>and</strong><br />
Keen, Inc. 1955<br />
20 552A<br />
Circulation Problems of the Dallas Times Herald Dallas Times Herald 1955<br />
20 552B Report on Dallas Times-Herald Study Dallas Times Herald 1955<br />
20 552C A Motivational Research Study on the Dallas Times Herald Dallas Times Herald 1955<br />
20 552.1A<br />
A Revised Proposal for a Motivational Research Study of the<br />
Personality <strong>and</strong> Circulation Problems of the Dallas Times Herald<br />
Proposal for a Motivational Research Study of the New "Old<br />
Dallas Times Herald 1955<br />
21 553A<br />
Fitzgerald" Decanter Winius Br<strong>and</strong>on Company 1955<br />
21 553E A Creative Memo on the Old Fitzgerald Decanter<br />
Preliminary Memo on the Real Motivational Appeals of the Old<br />
Walter L<strong>and</strong>or & Associates 1955<br />
21 553.1E<br />
Fitzgerald Decanter<br />
Proposal for an Annual Consultant Service for the Miles<br />
Walter L<strong>and</strong>or n.d.<br />
21 554A<br />
Laboratories, Inc.<br />
Proposal for a Motivational Research Study of the Packaging,<br />
Sales <strong>and</strong> Advertising Problems of Carling Beer <strong>and</strong> Ale in the<br />
Miles Laboratories, Inc. 1955<br />
21 555A<br />
New Engl<strong>and</strong> Area<br />
A Motivational Research Study of the Sales <strong>and</strong> Advertising<br />
Carling Brewing Company, Inc. 1955<br />
21 555C Problems of Carling's Ale <strong>and</strong> Beer in the New Engl<strong>and</strong> Area Carling Brewing Company, Inc. 1955<br />
21 555E Additional Comments on Carling's Beer & Ale Carling Brewing Company 1955<br />
21 555.1A Carling Beer -- Amendments to Proposal<br />
A Creative Analysis of Three Prototypes of Carling Black Label<br />
Carling Brewing Company 1955<br />
21 555.1E<br />
Beer Advertisements<br />
Proposal for an Annual Consultant Service to Geoffrey Wade<br />
Winius Br<strong>and</strong>on Company 1957<br />
21 556A<br />
Advertising Chicago, Illinois<br />
Proposal for a Pilot Motivational Research Study of the Sales <strong>and</strong><br />
Geoffrey Wade Advertising 1955<br />
21 557A<br />
Advertising Problems of Shavex Shavex Company 1955<br />
21 558E Fish'n Chip Ads Don B. Miner Co. 1955