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Steve DichterReportsInventory - Hagley Museum and Library

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Ernest Dichter - Research Reports, part of the Ernest Dichter Papers at the <strong>Hagley</strong> <strong>Library</strong> For more information, contact research@hagley.org<br />

93 2097A<br />

Proposal for a Motivational Research Study on Sales <strong>and</strong><br />

Advertising Opportunities of the Korman Corporation<br />

Vorschlag zu einer Motivstudie uber die Probleme der<br />

The Korman Corporation 1967<br />

93 2098A<br />

Umst<strong>and</strong>skleiner C. & A. Brenninkmeyer GmbH. 1967<br />

93 2098C Psychology <strong>and</strong> Motivations of the Pregnant Woman C & A Brenninkmeyer GmbH 1967<br />

93 2099A "Die Frau um 40" Vorschlag zu einer Motivstudie<br />

Bericht zu einer Motivstudie ueber die Unbefriedigten<br />

C. & A. Brenninkmeyer GmbH 1967<br />

93 2099C<br />

Modebeduerfnisse der "Frau um 40" C. & A. Brenninkmeyer GmbH 1968<br />

93 2099C.1 Unsatisfied Fashion Needs of the Woman Around 40<br />

Sales Problems <strong>and</strong> Opportunities for CATV in Eugene, Oregon --<br />

n.d.<br />

93 2100A<br />

A Research Proposal<br />

Proposition d'une Etude Motivationnelle concernant le Fromage<br />

Francais en Suisse et L'Axe de Publicite Psychologique pour Le<br />

TelePrompTer Corporation 1967<br />

93 2101A<br />

Tartare et Caprice des Dieux Fromagerie Bongrain 1967<br />

93 2101C<br />

Compte-Rendu d'une Etude de Strategie Motivationnelle et de<br />

Marketing au Sujet du Fromage Francais en Suisse et L'Axe de<br />

Publicite Psychologique pour Le Tartare et Caprice des Dieux<br />

Proposal for a Motivational Research Study on "Fortifying"<br />

Fromagerie Bongrain 1967<br />

93 2102A<br />

Preparations for Children<br />

Bericht zu einer Motiv- und Marketingstudie uber Starkungsmittel<br />

Zyma S.A. 1967<br />

93 2102C<br />

fur Kinder (Projet Nezy)<br />

Vorschlag zu einer Qualitativen Umfrage bei Automobilisten und<br />

Tankstellenhaltern uber die Sonderaktion "Verbilligte Artikel im BP-<br />

Zyma SA, Nyon 1968<br />

93 2103A<br />

Autoshop"<br />

Bericht zu einer Qualitativen Umfrage uber die BP - Sonderaktion<br />

BP Benzin & Petroleum AG 1967<br />

93 2103C<br />

"Sie tanken - Wir danken."<br />

Vorschlag fur eine Motivpsychologische Produkt-Analyse uber<br />

BP Benzin & Petroleum AG 1968<br />

93 2104A<br />

Butter Gervais AG 1967<br />

2104A. Vorschlag fur eine Motivpsychologische Produkt-Analyse uber<br />

93 Revised<br />

Butter Hueck & Cie 1968<br />

93 2104C Bericht zu einer Motiv- und Marketingstudie uber Butter Gervais AG und Hueck & Cie. 1968<br />

93 2105A Research Proposal on Dog Food <strong>and</strong> Feeding<br />

A New Look at "Artra" <strong>and</strong> the 8-Line -- A Motivational Research<br />

Gardner Advertising Company 1967<br />

93 2106A<br />

Proposal<br />

The Selection of a Motel by Businessmen -- A Proposal for a<br />

Tucker Wayne & Company 1967<br />

93 2107A<br />

Motivational Research Study Cargill Wilson <strong>and</strong> Acree Inc. 1967

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