Please note - Swinburne University of Technology

Measuring demographic phenomenon
fertility
mortality
internal and international migration
Population estimates and projections
Cohort analysis
Demographics of enterprises and industries
labour force
* skills
markets
International demographic trends
Geodemographic software
Psychographics.
Textbooks
Pollard, A.H., Yusuf, F. and Pollard, G.N. Demographic T~hnique. 3rd
edn, Sydney, Pergamon Press, 1990
~ ~ 6 0 7 Market Modelling 2
No. of hours per week: two hours
Prerequisites: nil
Instruction: lecture/tutorial
Assessment: individual and syndicate
assignments
Subject aims
This subject aims to familiarise participants with three
forecasting techniques which have not been covered in detail
previously, namely, the qualitative, causal and Markovian
approaches. Emphasis will be on using a range of techniques
to build market demand models.
Note that throughout this course use will be made of
computer software packages.
Subject description
Incorporating qualitative techniques including delphi, group
consensus scenario, and historical analogy into demand
models.
Causal approaches to forecasting, including a broad range of
regression techniques.
Model fitting and evaluation.
Markov process theory.
Textbook
Makridakis, S., Wheelwright, S.C. and McGee, V.E. Forecasting
Methods and Applications. 2nd edn, New York, Wiley, 1985
~ ~ 7 0 3 Technological Forecasting
Prerequisites: Completion of the Graduate
Diploma in Management Systems or equivalent
Assessment: Pass/fail only. Major case study
submitted in form of management report
Subject aims and description
identify the appropriate approach to adopt for a
forecasting problem (i.e. differentiate between the
approaches of predictive, casual and more importantly
(for users and workers in the field of information
technology) qualitative forecasting (specifically
technological forecasting);
for selected situations, choose the appropriate approach
for the problem and be aware of the caveats associated
with that choice;
be able to carry out a full scale technological forecasting
exercise and then, via the medium of a management
report, communicate the findings to the appropriate
people;
Topics include general introduction to forecasting
approaches; time based forecasting techniques; technological
forecasting; scenario analysis; latest developments in IT.
References
Bails, D.G. and Peppers, L.C. Business Fluctuations: Forecasting
MethodsandApplications. Englewood Cliffs, N.J., Prentice Hall, 1982
Makridakis, S.and Wheelright, S.C. Forecasting Methods for
Management. 5th edn, New York, Wiley, 1989
BTI 10 lnformation Technology
No. of hours per week: four hours
Prerequisites: nil
Instruction: lecture, tutorial, laboratory
Assessment: examinationlassignment
Subject aims and description
An understanding of information technology is essential for a
successful career in business (and most other areas of
employment). This subject develops an awareness of how
computers are used to solve business problems, and gives the
student strong practical skills in current microcomputer
software.
Objectives:
to give students a broad understanding of information
technology in the business environment;
to endow students with computer skills which will be of
immediate benefit in other subjects, and of later use In
their careers.
Content:
fundamentals of computing
microcomputers and large systems
data communications
systems development
data concepts
structured programming
word processing
spreadsheets (Microsoft Excel or Lotus 1-2-3)
data base (dBASE 111 + or IV)
basic DOS
windows
Textbooks
To be advised
References
Stern, N. B. and Stern, R. A. Computing in the Information Age, New
York, Wiley, 1993
Other current introductory books on information technology
Swinburne-produced guides on word processing, Word for Windows,
Excel, Lotus 1-2-3, and dBASE 111 + and DOS