Please note - Swinburne University of Technology
Please note - Swinburne University of Technology
Please note - Swinburne University of Technology
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~~620 Human Aspects<br />
No. <strong>of</strong> hours per week: two hours<br />
A compulsory subject in the Graduate Diploma in<br />
Management.<br />
Subject aims and description<br />
This subject is designed to build upon the work <strong>of</strong> the<br />
introductory work in the first semester and treat the material<br />
with more depth and practicality. Topics covered are listed<br />
below.<br />
Theoretical base: interpersonal relationship and individual<br />
development; individual differences, personality theory, value<br />
and value systems, group dynamics, role theory, leadership<br />
intergroup competition, intepersonal communication,<br />
perception, thinking processes and memory. Business<br />
politics.Human resources management: recruitment,<br />
selection and training. Aptitude testing. Management<br />
development and personnel appraisal systems. Wage and<br />
salary structures, benefits and financial reward schemes.<br />
Performance factors: motivation, job satisfaction, morale,<br />
management <strong>of</strong> conflict, organisation structures and their<br />
effects on behaviour, effecting change in the organisation.<br />
Industrial relations: practical industrial relations for<br />
supervisors and managers.<br />
~~621 Financial and Legal Aspects<br />
No. <strong>of</strong> hours per week: three hours<br />
A compulsory subject in the Graduate Diploma in<br />
Management.<br />
Subject aims and description<br />
This subject is designed to build upon the work <strong>of</strong> the<br />
introductory group. Topics include: financial accounting;<br />
management accounting and reporting; company taxation;<br />
financial statement analysis; business organisations; sources<br />
<strong>of</strong> finance; capital and cash flow; insurance and negotiable<br />
instruments.<br />
Textbooks<br />
Gaffikin, M. et al. Principles <strong>of</strong>Accounting. 3rd Australian edn,<br />
Sydney, Harcourt Brace Jovanovich, 1993<br />
Latimer, P. Australian Business Law 13th edn,North Ryde, N.S.W.,<br />
CCH Aust., 1993<br />
Van Horne, J. et al. Financial Management & Policy in Australia.<br />
3rd edn, Sydney, Prentice Hall, 1990<br />
~~622 Engineering Management<br />
No, <strong>of</strong> hours per week: two hours<br />
An elective subject in the Graduate Diploma in Management.<br />
Subject aims and description<br />
This subject addresses wider issues associated with effective<br />
engineering management. Considerations include: legal<br />
issues (trends, obligations, pr<strong>of</strong>essional liability and protection<br />
<strong>of</strong> property), executive interfaces, engineering business units,<br />
management <strong>of</strong> systems effectiveness, management<br />
strategies (capability acquisition and procurement, integrated<br />
logistic support, maintenance, performance measurement).<br />
Textbooks<br />
Babcock, D.L. Engineering Management. Englewood Cliffs, N.J.,<br />
Prentice Hall, 1991<br />
Meredith, J.R. and Mantel, S.J. Project Management 2nd edn, New<br />
York, Wiley, 1989<br />
~~623 Marketing<br />
No. <strong>of</strong> hours per week: three hours<br />
A compulsory subject in the Graduate Diploma in<br />
Management.<br />
Subject aims and description<br />
This subject addresses the skills necessary to evaluate the<br />
broad marketing needs and vulnerabilities <strong>of</strong> private and<br />
public sector enterprises. Emphasis is on establishina a<br />
thorough grounding in marketing principles and the<br />
application <strong>of</strong> these principles to practical marketing<br />
situations. An outcome <strong>of</strong> this subject is the development <strong>of</strong><br />
a detailed marketing plan to improve performance and<br />
pr<strong>of</strong>itability.<br />
Textbooks<br />
Hindle, K.G. What is a Marketing Case Study and How do you Solve<br />
it. Hawthorn. Vic.. <strong>Swinburne</strong> Press. 1992<br />
Legge, J.M. he competitive Edge - How Innovation Creates and<br />
Sustains the Competitive Advantages <strong>of</strong> Enterprises. Allen & Unwin,<br />
1992<br />
1<br />
~ ~ 6 2 4 Management Practice<br />
No. <strong>of</strong> hours per week: six hours<br />
A comoulsow subiect in the Graduate Di~loma in<br />
~anagemeni for part-time students only.<br />
Subject aims and description<br />
This subject is designed to draw together the topics covered<br />
in the other subjects <strong>of</strong> the Graduate Diploma in<br />
Management with an industrial emphasis and provide<br />
additional material to enable the student to develop an<br />
understanding <strong>of</strong> the process <strong>of</strong> management in business<br />
organisations.<br />
Particular emphasis is placed on recognising the combinations<br />
<strong>of</strong> internal and external circumstances that create a business<br />
opportunity; analysing the risk attached to grasping<br />
opportunities; developing the people and business skills<br />
needed to launch a successful commercial venture based on<br />
technology products or services; practising sound<br />
management skills and techniques in converting<br />
opportunities to reality; practising sound management skills<br />
and techniques to control the resources available to grow the<br />
business or organisation; recognising, discussing and selecting<br />
from a broad range <strong>of</strong> business strategy development<br />
methodologies; preparing a commercial business plan;<br />
describing and assisting the implementation <strong>of</strong> appropriate<br />
systems and controls to manage a new or growing company<br />
or other organisation.<br />
Textbooks<br />
Golis, C.C. Enterprise and Venture Capital: A Business Builder's and<br />
Investor's Handbook. 2nd edn, St Leonards, N.S.W., Allen & Unwin,<br />
1993<br />
Legge, J.M. The Structure <strong>of</strong> a Business Plan. Hawthorn, Vic.,<br />
<strong>Swinburne</strong> Press, 1993<br />
Legge, J.M. The Modern Machiavelli: The Nature <strong>of</strong> Modern Business<br />
Strategy. 2nd edn, Hawthorn, Vic., <strong>Swinburne</strong> Press, 1991<br />
Timmons, J. New Venture Creation: Entrepreneurship in the 1990s.<br />
3rd edn, Homewood, Ill., Irwin, 1990