Please note - Swinburne University of Technology

GD220
Theory of Representation
No. of hours per week: two hours for two
semesters
Assessment: continuous
Subject aims and description
This subject aims to develop advanced skills in textual analysis;
to identify, articulate and critique positions taken in current
media debates and to encourage proficiency in oral
presentation and argument.
Lectures and tutorials will interrogate cultural narratives
and their formal supports in the print and electronic media,
particularly in relation to the production and regulation of the
social body.
GD~OI Studio Projects 3
No. of hours per week: twenty hours for two
semesters
Prerequisites: GD201, GD202, GD211 and GD220
Assessment: continuous
N.B.: additional work required outside scheduled
hours, including evenings and weekends
Subject aims and description
The final-year student is encouraged to move towards one of
the main studies with the aim of producing solutions to
advanced problems of communication design at a professional
level, e.g. advertising design in various graphic media,
publication design, corporate image design and educational
technology. Special bias studies are offered, including
photography, illustration; three-dimensional design, audiovisual,
publication design and aspects of behavioural studies.
~ ~ 3 0 3 Industrial Year
Two semesters industrial experience
Prerequisite: GD201, GD202, GD21 I and GD22O
Assessment: continuous
~ ~ 3 2 2 Print Technology
No. of hours per week: two hours for one
semester
Assessment: continuous
Subject aims and description
This subject investigates the theory and application of modern
print technology. It is not intended that this subject will go
deeply into the electronics, mechanics or chemistry of printing,
but rather explore the possibilities for design, production and
distribution created by modern reproduction methods. These
include type composition, photo-mechanical processes (offset,
screen, letterpress and gravure), and studies of paper and
other stocks.
This course will include the economics of production and relate
to sections of the course in business administration.
Visits to production houses are arranged.
~ ~ 3 5 5 Art and Design Culture
No. of hours per week: three hours for two
semesters
Prerequisite: GD211 History of Arts 2
Assessment: continuous
N.B.: it is expected that for students to
satisfactorily complete this subject, additional time
will be required to visit galleries, exhibitions and
performances
Subject aims and description
The study aims to facilitate a first-hand experience of art and
design culture and the place it occupies within the functioning
of our society.
Various levels of cultural experience, encircling the personal,
the professional and the academic, will be explored. Regular
outings to exhibitions, performances, films, seminars and
public forums form a major component of the program.
As part of the assessment students will create an experiential
diary consisting of a combination of written and visual
elements.
~ ~ 4 1 0 Studio Projects 4A
No. of hours per week: eighteen hours for two
semesters
Prerequisite: GD301 Studio Projects 3 or GD303
Industrial Year
Assessment: continuous
N.B.: additional work required outside scheduled
hours, including evenings and weekends
Subject aims and description
Working in a professional atmosphere, emphasis is given to
developing the student's special capabilities through assigned
professional projects or self-defined problems, culminating in a
major design assignment.
GD~I Studio Projects 40 (Honours
Dissertation)
No. of hours per week: six hours for two
semesters
Prerequisite: GD301 Studio Projects 3 or GD303
lndustrial Year
Assessment: Panel of teaching staff and external
desian ~rofessionals convened to undertake critical
apprais'al of dissertations.
Subject aims and description
This subject aims to develop a sophisticated research
methodology which applies to the practice of design and
postgraduate research.
Students research and then produce a single project which
demonstrates the student's special interest in visual
communication. Through research and documentation the
project responds to a program of enquiry that is of general
importance to the discipline of graphic design. It is a synthesis
of previous experience, realised by research and then
production of a project.