Index of Paper Presentations for the Parallel Sessions - Academy of ...

Cannon, Joseph P., Ravi S. Achrol, Gregory T. Gundlach. 2000. Contracts, norms, and plural formgovernance. J. Acad. Marketing Sci. 28(2) 180–194.Carstensen, L. L., Isaacowitz, D., & Charles, S.T (1999). Taking time seriously: A theory of socioemotionalselectivity. American Psychologist, 54, 165–181.Chandon, P. Wansink, B. & Laurent, G (2000). A benefit congruency framework of sales promotioneffectiveness. Journal of Marketing, 64, (10), 65-81.Colgate, Mark R. and Peter J. Danaher (2000), ―Implementing a Customer Relationship Strategy: TheAsymmetric Impact of Poor versus Excellent Execution,‖ Journal of the Academy of Marketing Science,28 (3), 375–87.Dawson, S. (1988). Four motivations for charitable giving: Implications for Marketing Strategy to attractmonetary Donations for Medical Research. Journal of Health Care Marketing, 8 (6), 31-37.DeSteno, D. (2009). Social feelings and inter-temporal choice: ―Hot‖ mechanisms for the building ofsocial and economic capital. Current Directions in Psychological Science, 18, 280–284.De Wulf, K. Schroder, G. O. and Lacobucci, D. (2001). Investment in Consumer Relationships: A CrossCountry and Cross Industry Exploration. Journal of Marketing, 65 (10), 33-50.Dick A. S. and Basu, K. (1994). Consumer loyalty towards an integrated conceptual framework. Journalof the Academy of Marketing Science, 22, (2), 99-113.Dwyer, R. F., Schurr, P. H. and Oh, S. (1987). Developing Buyer-Seller Relationships. Journal ofMarketing, 51 (4), 11-27.Emmons, R. A., & Crumpler, C. A. (2000). Gratitude as a human strength: Appraising the evidence.Journal of Social and Clinical Psychology, 19, 56-69.Emmons, R. A. (2004). The psychology of Gratitude: An Introduction. In The psychology of gratitude,Robert A. Emmons and Michael E. McCullough Ed. New York: Oxford University Press, 3-16.Emmons, R. A. and McCullough, M. E. (2004). The Psychology of Gratitude. Oxford University PressFischer, A. H. (1993). Sex differences in emotionality: Fact or stereotype? Feminism and Psychology, 3,303–318.Fitzsimons, Gavan J. and Vicki Morwitz (1996), The Effect of Measuring Intent on rand Kevel PurchaseBehaviour. Journal of Consumer Research, 23 (6), 1-11.Flynn, L. R. And Pearcy, D. (2001). Four Subtle sins in Scale Development: some Suggestions forstrengthening the current paradigm. International journal of Marketing Research, 43 94), 409-423.Fredrickson, B. L. (1998). What good are positive feelings? Review of General Psychology, 2, 300-319.Frank, R. H. (1988). Passions within reason: The strategic role of the feelings. New York: Norton.\Fredrickson, B. L. and Levenson, R. W. (1998). Positive feelings speed recovery from the cardiovascularsqueal of negative feelings. Cognition and Feelings, 12, 191-220.Goei, R. and Boster, F. J. (2005). The roles of Obligation and Gratitude in Explaining the Effect ofFavours on Compliance. Communication Monograph, 72 (10), 284-300.Goulder, A. W. (1960). The Norm of Reciprocity: A preliminary Statement. American Sociology Review,25 (4), 161-178.Graham, S. (1988). Children‘s developing understanding of the motivational role of affect: An attributionanalysis. Cognitive Development, 3, 71-88.