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When they thought of themselves, those Averagemen, they<br />
saw themselves with women with fine bodies and big, bouncy<br />
tits. They saw themselves with muscles and a waist and a<br />
dick that had somehow miraculously taken on some impressive<br />
dimensions. But all of that was okay, because they were<br />
exactly Mr. Averageman…just like the beholders.<br />
They had a long list of don’ts, headed by “non-human bodies,”<br />
described as steroid freaks. Also, no body piercings,<br />
no visible marks of any sort. No scars, no body sculpting,<br />
no birthmarks, no tattoos. No exotic, fashionable, or seasonable<br />
people…just ordinary, everyday Mr. Averageman. And,<br />
much to my surprise, they singled out smoking cigarettes…in<br />
1966…as being very offensive to them and an intrusion upon<br />
their reading, viewing, or intimately involved enjoyment.<br />
The writers of the heterosexual novels were required to focus<br />
upon the penis at all times. Regardless of what was ongoing<br />
in the narrative, within the central character’s head—locked<br />
by reader identification with the reader—all of his thoughts—<br />
therefore, the reader’s—were always to be centered on his<br />
penis. This was to help maintain the essential reason for the<br />
novel: to get it up, keep it up, and exercise it regularly or as<br />
prescribed by the family physician except in states where prohibited<br />
by law and common decency and don’t forget to lave<br />
sus manos.<br />
Then, by way of reminding the writers of reality, we quoted<br />
the immortal D.H. Lawrence, who said, “What is pornography<br />
to one man is the laughter of genius to another.”<br />
(Because of this, we issued immediate instructions to all model<br />
agencies, photographers, etc. working for us that all those<br />
things, especially tattoos, were forbidden in the future. Similar<br />
instructions went to the writers regarding the use of cigarettes<br />
and smoking by the characters in their books. We were years<br />
ahead of the times in producing “no smoking” books.)<br />
We used those results to formulate<br />
what became the basic background<br />
formula for all our sleaze paperbacks<br />
and visual publications.<br />
In the novels they wanted to read about people exactly like<br />
themselves, doing the same things they really wanted to be<br />
doing but for some reason weren’t getting anywhere close<br />
to, not within blocks, and with them living in the middle of the<br />
hottest hooker marketplace in town. They wanted real people<br />
in real situations with things like bills and responsibilities that<br />
they could somehow set aside for a bit, just long enough to<br />
escape into a fantasy of steamy, smelly sex and lurid expectations<br />
that ended, inevitably, with splurts of blessed relief,<br />
thank you, Jesus!<br />
I am very glad that I accepted Don Gilmore’s offer to back<br />
his study of the effects of certain sexual stimuli on the test<br />
subjects. We used those results to formulate what became<br />
the basic background formula for all our sleaze paperbacks<br />
and visual publications.<br />
There was one more overriding criteria, of<br />
course, the legal one. Every time there was a<br />
new ruling in a major First Amendment court<br />
proceeding, we received new legal guidelines<br />
from our guiding light, Stanley Fleishman, who<br />
knew the route better than any other man.<br />
Then, with those constantly changing legal guidelines overlaying<br />
the basic formula, our paperbacks and skin magazines<br />
were ready to do their duty as none other had ever done before.<br />
The result of the moves made to accommodate Dr. Gilmore’s<br />
psychological and sexual studies within our manuscripts, and<br />
within our naked people magazines, was incredible. The sales<br />
proved the worth of the studies several times over and never<br />
stopped proving it until the whole merry-go-round broke<br />
down about fifteen years later.<br />
We gave the writers new guidelines stressing the need to<br />
write down to the lowest possible common denominator. We<br />
encouraged them to use stock clichés and to never strive for<br />
a new way of doing or describing the same old thing. “Built<br />
like a brick shithouse” served well enough.<br />
We asked for a certain amount of tease and anticipation, almost<br />
like foreplay, before the foreplay began, and to at least<br />
let the characters say something to each other before the first<br />
blowjob ends and the money shot splewies all over her nicely<br />
made-up face.<br />
At times, the tease can be much better than the final resolution.<br />
Scattered within the debris and beneath the hooves of those<br />
brightly painted and exquisitely carved carousel horses were<br />
the remains of millions of copies of disintegrating pulp paperbacks.<br />
They were all that remained of the 5,000 novels and<br />
uncountable skin magazines produced by Greenleaf under<br />
my direction, and the additional thousands that followed after<br />
that. Fading into dust, disappearing into the past, and becoming<br />
all too quickly extinct.<br />
And at the same time, for an increasingly large number of devoted<br />
sleaze-book collectors, they are the single most sought<br />
after and expensive (hundreds of dollars for single copies)<br />
masturbatory aids ever created for the ultimate blessed erotic<br />
benefit of all mankind….<br />
236 EVERYTHING YOU KNOW ABOUT SEX IS <strong>WRONG</strong>