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Please note - Swinburne University of Technology

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Subject details<br />

AA312 European Community 2<br />

Study tour <strong>of</strong> approximately three weeks to at<br />

least two EC countries<br />

Prerequisites: AA102, AA106, AA107<br />

Assessment: continuous<br />

This subject will be <strong>of</strong>fered in 1994 if the pilot study tour <strong>of</strong><br />

1993 has been deemed successful.<br />

Subject aims and descriptions<br />

This subject is highly recommended for students enrolled for<br />

the Double Degree BBusIBA (Italian). It will provide students<br />

with an opportunity to examine the application <strong>of</strong> EC<br />

regulation, both from an end-user perspective and from the<br />

perspective <strong>of</strong> third countries such as Australia.<br />

88701 Management 2: (Resources)<br />

Course: MBA<br />

Prerequisites: normally all units taught in the first<br />

term <strong>of</strong> the course. This unit is compulsory<br />

(conversion students excepted)<br />

Subject aims<br />

The basic objective <strong>of</strong> this unit is to provide a broad<br />

understanding <strong>of</strong>, and some basic practical skilk for, the<br />

effective planning, acquisition and control <strong>of</strong> human,<br />

financial material and information resources in an<br />

organisation. The technological implications <strong>of</strong> this unit will<br />

be comolemented bv studv <strong>of</strong> the olace <strong>of</strong> innovation and<br />

internationalism. lssies addressed will be seen to draw from,<br />

and contribute to, other units in the course.<br />

Specific objectives include:<br />

X to provide an introduction to the process <strong>of</strong> planning an<br />

organisation's needs for all categories <strong>of</strong> resources;<br />

to provide an introduction to the methods <strong>of</strong> acquiring<br />

4<br />

the various resources needed;<br />

to provide an introduction to the key concepts involved in<br />

,<br />

W<br />

monitoring, reviewing and controlling the use <strong>of</strong> resources.<br />

Subject description<br />

The unit will emphasise the largely integrated nature <strong>of</strong><br />

resource management from the point <strong>of</strong> view <strong>of</strong> general<br />

management.<br />

Planning resource requirements.<br />

Acquiring resources:<br />

information as a corporate resource;<br />

human - the nature and role <strong>of</strong> the personnel function<br />

in attracting, retaining and motivating competent employees;<br />

financial - acquiring an appropriate financial mix<br />

including short termllong term funds, debtlequity, local and<br />

foreign currency etc., mechanics <strong>of</strong> fund raising, sources <strong>of</strong><br />

advice etc.;<br />

what is happening in financial markets now;<br />

capital investment - approaches to selection <strong>of</strong><br />

investments in plant and equipment, buildings, R&D and<br />

other long term assets;<br />

materials - sourcing materials, parts and other non<br />

capital resources;<br />

implications <strong>of</strong> international sourcing <strong>of</strong> materials,<br />

personnel, information, finance and capital assets both for<br />

domestic use and in overseas operations;<br />

Controlling resource use: key concepts in control <strong>of</strong> human,<br />

financial and materials resources:<br />

use <strong>of</strong> financial and non financial indicators.<br />

accounting and management reporting systems.<br />

Texts or references<br />

Brealey, R.A. and Myers, S.C. Principles <strong>of</strong> Corporate Finance. 4th ed,<br />

New York: McGraw-Hill. 1991<br />

Butter, J.E. et a/. Strategy and Human R~SOUK~ Management Ohio:<br />

South Western Pulishing Company, 1991<br />

Earl, M.J. Management Strategies for lnformation <strong>Technology</strong>. N w<br />

York: PrenticeHall, 1989<br />

Emmanuel, C. and Otley, D. Accounting for Management Control.<br />

Berkshire: Van Nostrand Reinhold, 1985<br />

Howell, R.A. and Soucy, S.R. Capital Investment in the New<br />

Manufacturing Environment, Management Accounting. November<br />

1987. pp. 26-32<br />

Howell, R.A. and Soucy, S.R. Operating Controls in the New<br />

Manufacturing Environment, Management Accounting. October<br />

1987, pp. 25-31<br />

Schuler, R.S. et al. Human Resource Management in Australia. 3rd<br />

ed, Sydney: Harper & Row, 1992<br />

Smith, A.N. and Medley, D.B. lnformation Resource Management.<br />

Cinncinnati: South-Western, 1987<br />

Stern, J.M. and Chew, Jr. D.H. (eds) The Rmlution in Corporate<br />

Finance. Oxford: Blackwell, 1986<br />

Welsch, G.A. et al. Budgeting, Pr<strong>of</strong>it Planning and Control. 5th ed,<br />

Englewood Cliffs: Prentice-Hall, 1988<br />

88702 Management 3: (Ideas)<br />

Course: MBA<br />

Prerequisites: normally all units taught in the first<br />

term <strong>of</strong> the course. This unit is compulsory for all<br />

students<br />

Subject aims<br />

The basic objectives <strong>of</strong> this unit are to develop an attitude<br />

towards business that encourages and supports innovation<br />

and creativity as essential components <strong>of</strong> successful business,<br />

and to provide some basic practical skills for the<br />

management <strong>of</strong> ideas within the business. Internationalism<br />

and technology will be inherent themes, and the unit will<br />

draw on the knowledge gained in ather units <strong>of</strong> the MBA.<br />

Specific objectives include:<br />

to establish a framework that encourages managers to<br />

seek out, encourage and utilise opportunities for<br />

creativity and innovation to generate sustainable<br />

competitive advantage;<br />

to examine some <strong>of</strong> the methods for generating high<br />

value-added products (goods or services) through the<br />

application <strong>of</strong> ideaslintellectual skills/creativity;<br />

to develop the skills and knowledge necessary for<br />

managers and their enterprises to respond positively and<br />

creatively to changes in their operating environment.<br />

Subject description<br />

Topics to be covered include:<br />

the importance <strong>of</strong> innovation in business operations:<br />

encouragement and management <strong>of</strong> innovation, new<br />

product development, process innovation, and R&D;<br />

market driven behaviour: making marketable products<br />

rather than customary or easily-made products; creation<br />

<strong>of</strong> new markets;<br />

building ideas into products: product design quality,<br />

production quality control, image, support and service,<br />

manufacturing technologies, productivity;<br />

entrepreneurship and intrapreneurship: new ventures,<br />

judgement, risk taking; managing and decision support<br />

in an uncertain environment;<br />

management <strong>of</strong> innovation: seeking opportunities in a<br />

changing environment; adapting management styles and<br />

the organisation to fit change and to encourage<br />

innovative ideas.

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