Please note - Swinburne University of Technology

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sophistication in entrepreneurial management acquired in
both second year Masters courses. They produce a business
plan of a calibre high enough to meet the due diligence
standards of an investment analyst operating in an
internationally established venture capital company.
~~931 Entrepreneurship in Corporations
No. of houn: fifty-six hours
A subject in the Master of Enterprise Innovation.
Subject aims and description
This unit aims to provide the student with the ability to:
identify the strategy concept and organisation concept of
corporation; recognise the relevance of these concepts to
the contexts of entrepreneurship, maturity, diversification,
innovation and professionalism; recognise how
entrepreneurial manaqement differs from 'professional'
management; understand the importance bf culture in an
organisation and its effect on venture opportunities; design
new ventures to optimise the odds for success in a corporate
framework.
Textbooks
Mintzberg, H. and Quinn, J.B. Strategy Process: Concepts, Contrasts,
Cases, 2nd ed, Englewood Cliffs, NJ: Prentice Hall, 1991
Porter, M. The Competitive Advantage of Nations. London: MacMillan
Press, 1990
EF933 Integrated lnnovation Management
No. of hours: fifty-six houn
A subject in the Master of Enterprise Innovation.
Subject aims and description
This course builds on previous courses covering the principles
of the innovation process, marketing, accounting and
leadership; the forces and ground rules that operate in large
organisations that seek to innovate and the various analytic
tools that need to be used in business in general and
innovation in particular.
It explores the holistic application of these principles to reallife
challenges, particularly in the early stages of the
innovation process, to better equip students to:
listen and look for innovative challenges;
develop their RHS brain abilities of intuition, the
subconscious and lateral thinking;
apply both sides of the brain to the realisation of the
rn challeng'e, regardless of the resources presently available;
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p. understand the roles played by leadership, learning, luck
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0 and positive thinking in the innovative process;
. understanding their w n strengths and weaknesses as
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(O potential innovators;
become acquainted with the government-controlled
factors which influence innovation and the latest state of
play in government understanding and assistance to the
innovative process.
Overall, this course prepares students to greet life's
challenges with a new coherent and pragmatic approach
based upon self-knowledge.
References
Golis, C.C. Enterprise & bnture Capital. Allen & Unwin, 1992
Handy, C. The Age of Unreason. London: Arrow, 1990
Porter. M. Competitive Strategy N.Y.: Free Press, 1985
EF934
Entrepreneurial Research Project
No. of hours: fifty-six hours over two semesters
A subject in the Master of Enterprise Innovation.
Subject aims and description
Students who have passed this subject should possess:
demonstrable mastery of fundamental quantitative and
qualitative methods of social research;
an understanding of the relationship between generic
social research methodology and its application to
research in the specific field of entrepreneurship;
the ability to apply acquired research skills to the writing
of a masters degree standard 'mini thesis' which
advances the existing state of knowledge of a selected
aspect of the Australian entrepreneurial environment and
thus becomes a worthy addition to the Entrepreneurial
Research (ER) literature.
Neuman, W.L. Social Research Methods. Qualitative and Quantitative
Appmaches. Boston: Allyn and Bacon, 1991
Van Wagenen, R.K. Writing a Thesis. Substance and Style. Englewood
Cliffs. N.J.: Prentice Hall, 1991
References
Emory, W.C. Business Research Methods. (Revised ed, or later),
Homewood, Illinois: Richard D. Irwin Inc., 1980
Hindle, K. Entrepreneurship: A Concise Technical Definition,
Innovation and Entrepreneunhip Research Monographs. Swinburne
University of Technology. School of lnnovation and Enterprise, No.
91 -07-01, Melbourne: Swinburne Press, 1991
ME621 Air-conditioning
No. of hours per week: four hours for two
semesters
A subject in the Graduate Diploma in Air-conditioning.
Subject aims and description
Thermodynamic properties of gaseous mixtures.
Psychrometric properties of steam-air mixtures. Construction
of the psychrometric chart. Operations. Heating, cooling,
humidifying, dehumidifying, mixing. Combined operations.
Analysis of direct contact processes. Dimensional analysis
applied to convective mass transfer. Enthalpy potential.
Combined sensible and latent transfer. Cooling coils, by-pass
factor, selection of coils. Cooling towers. Performance and
selection.
Humidifying by steam and water.
Ventilation. Natural and forced. Infiltration and exfiltration.
Stack effect. Human comfort requirements. Metabolic rate,
latent and sensible heat rejection. Air movement,
temperatures, moisture content and thermal radiation
relationships for comfort.
Contaminants. Filtration and masking. Minimum fresh and
total air for various situations. AS1668 Pt. 2.
Cooling load estimation. Introduction to computer methods
(CAMEL, TEMPER, BUNYIP, etc.). Internal heat gains. External
heat gains. Direct solar gain, fenestration, shading,
coefficients, shade effects. Unsteady state conduction in
building perimeters, sol-air temperature, lag and attenuation
as a function of zone aspect and construction, cooling load
characteristics for continuous and intermittent plant operation,
instantaneous heat gain, instantaneous cooling load.
Domestic installations.
Heating load estimation. Use of thermal insulation. Economic
effectiveness.
Boilers and heat generation: revise fundamentals, package
boiler units, flue-gas analysis, regulations regarding boilers
and atmospheric pollution.