Please note - Swinburne University of Technology

It concentrates on three main topic areas in an endeavour to
produce one main outcome. Topic I: understanding and
using financial mathematics and discounted cashflow analysis
in selected applications. Topic 2: perceiving the accounting
framework as both a general management information
system and a specific financial information system. Topic 3:
understanding selected principles of financial planning.
Outcome: application of the three skills to analysis and
forecasting through financial modelling using electronic
spreadsheets.
Textbook
Levy, H. and Sarnat, M. Principles of Financial Management.
Engl~od Cliffs, N.J.: Prentice Hall, 1988
EF~I 2 Entrepreneurship, Law and Ethics
No. of hours per week: three hours
A subject in the first year of the Graduate Diploma in
~ntrepreneurship and-Innovation.
Subiect aims and description
In forming a new venture, the entrepreneur has in general
three choices of legal structure: the enterprise can run as a
sole proprietorship, as a partnership or as a corporation. The
law also affects the steps involved in bringing an invention,
original product or process from the stage of conception to
that of full commercial utilisation. This unit aims to provide
the student with the ability to analyse these issues, together
with the ethical issues involved in the decisions, and in
particular any ethical implications.
~ ~ 8 1Organising 3 ~ for Innovation
Forty-two hours over two x three-day block
modules (seven hours per day)
A subject in the Graduate Certificate in Enterprise
Management.
Subject aims and description
This subject equips students with the skills and acumen
necessary to evaluate, plan and manage the organisational
requirements for introducing an innovation into the system
7
and culture of an existing organisation. The subject
5 combines both theory and OB principles and application of
them. Topics include: history and evolution of OB theory and
practice, development of an OB model, understanding and
m
managing individuals, groups and organisational structures
9. and processes, strategic management, the marketing-OB
" relationship and OB's future.
2.
3 Textbook
tn
Hindle, K.G. How to Use Oganisational Behaviour: Melbourne:
Learnfast Press, 1992
EF814 The Business Plan
No. of hours per week: three hours
A subject in the second year of the Graduate Diploma in
Entrepeneunhip and lnnwation and first year of the Master
of Enterprise Innovation.
Normally, students of the Graduate Diploma in
Entrepreneurship and lnnwation undertaking this unit must
have satisfactorily completed all first year subjects and be
undertaking the standard second year program.
Subject aims and description
This unit aims to provide the entrepreneur with an
appreciation of a business plan in: raising venture capital.
defining the potential risk and problems in a venture, testing
and building the entrepreneurial team and planning the
operation of a business.
Self-selected teams will choose an invention or product as a
basis for a business opportunity and will develop an
appropriate business plan.
Generally teams will work independently and will be tutored
by staff on specialist areas. Some lectures by external
consultants in business plan evaluation will be held and time
will be scheduled for the developing of presentation skills.
Textbook
Legge, J. and Hindle. K. The Structure of a Business Plan. Melbourne:
Swinburne Press. 1992
References
Golis, C. Enterprise & Venture Capital: An Entrepreneun' & Investors'
Handbook. Sydney: Allen & Unwin, 1989
Timmons, J. New Venture Creation: Entrepreneunhip in the 7990%
3rd ed, Homewood, Illinois: Irwin. 1990
EF814G Strategy and Business Planning
Forty-two hours over two x three-day block
modules (seven hours per day)
A subject in the Graduate Certificate in Enterprise
Management.
Subject aims and description
This subject equips students with the ability to apply, in their
own workplace, a sound knowledge of corporate strategy
and business planning. The core of the subject is the ability
to apply strategic concepts in a comprehensive cash flow
focused business plan which integrates the knowledge
gained in the marketing, OB and financial planning courses.
Topics include: introduction to corporate entrepreneurship,
the elements of strategic analysis, strategy and organisational
behaviour, the power of "adhocracy", and the elements of
the business plan.
EF82OG Planning of Training Programs
Thirty-six hours over two x two-day block
modules (eight houn per day)
A subject in the Graduate Certificate in Training
Management.
Subject aims and description
Course participants are provided with the necessary
knowledge, skills and resources for planning training
programs in their own specific organisation. The prime focus
of this unit is to enable the student to apply the diverse
generic theories and principles of program planning to their
discrete organizational needs in an innovative, systematic
management style.
Topics include: the planning cycle, training needs analysis,
skills auditing, assessing training solutions, structuring of
planning, human resource development, strategic planning,
organizational theory of behaviour, professional development.
Textbooks
Material in this course is based on Davies, A.. Stock, J.. Macleod, J.,
Williams, C. and Cross, M. The Management of Training. The Training
Technology Programme, Vol. 7, U.K.: Parthenon Publishing, 1987, but
has been adapted to Australian conditions by course lecturers
Pepper, A.D. Managing the Training and Development Function. U.K.:
Gower, 1989
EF82l G Program Design
Thirty-six hours over two x two-day block
modules (eight hours per day)
A subject in the Graduate Certificate in Training
Management.
Subject aims and description
Course participants are provided with the appropriate
knowledge, skills and resources to design structured training
programs with specific behavioural and quantitive outcomes.